{
  "about": {
    "badge": "About ElevaSEO",
    "thesisTitle": "Our conviction",
    "thesis": "True marketing agility is not cultural, it is architectural. Without a decoupled foundation, any rapid experimentation strategy is just wishful thinking.",
    "introTitle": "Who we are",
    "intro": "ElevaSEO is a performance-driven web agency founded by Bastien Allain. We build high-performance headless architectures that free marketing teams from their technical constraints. Our obsession: turning speed into conversions and conversions into measurable growth.",
    "methodTitle": "The Elevation Equation",
    "methodSubtitle": "Our proprietary methodology",
    "methodDesc": "The Elevation Equation is our systematic approach to eliminating conversion ceilings. It relies on two forces that reinforce each other:",
    "pillar1Title": "Performance & Headless Architecture",
    "pillar1Desc": "We eliminate monolithic CMS bottlenecks by building decoupled architectures with Next.js, Shopify Headless, and WordPress Headless. Result: Lighthouse 95+, sub-1.5s load times, and a foundation that enables rapid experimentation.",
    "pillar2Title": "CRO & Technical SEO",
    "pillar2Desc": "Once speed is achieved, we optimize every touchpoint. A/B testing, heatmaps, funnel analysis, and technical SEO to maximize conversions and organic visibility. Every decision is data-driven.",
    "resultsTitle": "Guaranteed results",
    "result1Title": "Lighthouse 95+",
    "result1Desc": "Guaranteed performance score on all our headless builds",
    "result2Title": "< 1.5s",
    "result2Desc": "Maximum guaranteed load time",
    "result3Title": "+25%",
    "result3Desc": "Conversion rate improvement through our CRO program",
    "result4Title": "3 days",
    "result4Desc": "Delivery time for our performance audits",
    "founderTitle": "Founder",
    "founderName": "Bastien Allain",
    "founderRole": "Founder & Headless Specialist",
    "founderBio": "Developer and optimizer for over 20 years, a pioneer of headless architecture in France. Creator of The Elevation Equation, a methodology that aligns technical performance with conversion optimization to drive measurable growth.",
    "ctaTitle": "Ready to break your performance ceiling?",
    "ctaDesc": "Let's discuss your project and see how The Elevation Equation can accelerate your growth.",
    "ctaButton": "Contact us"
  },
  "aiTrainingDetails": {
    "titleLine1": "Choose Your AI Training",
    "titleLine2": "From Essentials to Enterprise Transformation",
    "subtitle": "After training, your team will produce content faster, maintain brand voice at scale, and run automated workflows that replace hours of manual work, every single week.",
    "certificateIncluded": "Certificate included",
    "bookThisTraining": "Book This Training",
    "pkg1Title": "AI Essentials for Marketing",
    "pkg1Price": "$699",
    "pkg1Duration": "1 day (6h)",
    "pkg1Format": "On-site or Remote",
    "pkg1MaxParticipants": "Up to 10 participants",
    "pkg1Badge": "BEST VALUE",
    "pkg1CtaLabel": "Reserve Your Spot",
    "pkg1Description": "After one day, your team will write prompts that produce publish-ready copy on the first try, generate on-brand visuals for any campaign, and have a personal prompt library they will use every single day.",
    "pkg1Highlight1": "Prompt Engineering: Write Prompts That Work First Time",
    "pkg1Highlight2": "ChatGPT & Claude: Master Both for Marketing Tasks",
    "pkg1Highlight3": "Midjourney & DALL-E: Generate Campaign Visuals on Demand",
    "pkg1Highlight4": "Brand Voice Control: Keep Every Output On-Brand",
    "pkg1Highlight5": "Hands-on Workshop Using Your Real Content",
    "pkg1Highlight6": "Prompt Library & Templates Included",
    "pkg1Highlight7": "Certificate of Completion",
    "pkg2Title": "AI-Driven SEO & Content",
    "pkg2Price": "$1,200 - $2,000",
    "pkg2Duration": "2 days (12h)",
    "pkg2Format": "On-site or Remote",
    "pkg2MaxParticipants": "Up to 10 participants",
    "pkg2Badge": "MOST POPULAR",
    "pkg2CtaLabel": "Enroll Your Team",
    "pkg2Description": "After two days, your team will run keyword research in minutes instead of hours, generate data-backed content briefs automatically, and have competitor analysis workflows that update themselves, freeing up your strategists for high-impact work.",
    "pkg2Highlight1": "Everything in AI Essentials",
    "pkg2Highlight2": "AI-Powered Keyword Research (ChatGPT + Claude Workflows)",
    "pkg2Highlight3": "Auto-Generated Content Briefs Your Writers Will Love",
    "pkg2Highlight4": "Competitor Analysis: Set Up Automated Monitoring",
    "pkg2Highlight5": "AI for Technical SEO Audits (Screaming Frog + GPT)",
    "pkg2Highlight6": "Build Custom GPTs & Claude Projects for Your Team",
    "pkg2Highlight7": "Reporting Automation: Dashboards That Update Themselves",
    "pkg2Highlight8": "Content Pipeline: From Idea to Draft in Under 30 Min",
    "pkg2Highlight9": "Prompt Library & Templates Included",
    "pkg2Highlight10": "30-Day Post-Training Mentorship",
    "pkg2Highlight11": "Certificate of Completion",
    "pkg3Title": "Enterprise AI Transformation",
    "pkg3Price": "$3,000",
    "pkg3Duration": "3 days (18h)",
    "pkg3Format": "On-site, Remote, or Hybrid",
    "pkg3MaxParticipants": "Up to 20 participants",
    "pkg3CtaLabel": "Request Enterprise Demo",
    "pkg3Description": "After three days, your entire marketing department will operate with AI-augmented workflows, from content production to campaign analysis. Your team ships faster, spends less on repetitive tasks, and has a playbook they own forever.",
    "pkg3Highlight1": "Complete AI Marketing Curriculum (All Modules)",
    "pkg3Highlight2": "Custom Workflow Automation (ChatGPT, Claude, Zapier, Make)",
    "pkg3Highlight3": "AI Tool Stack: We Select & Configure the Right Tools for You",
    "pkg3Highlight4": "Data Analysis with AI: Turn Raw Data into Actionable Insights",
    "pkg3Highlight5": "Campaign Optimisation: A/B Testing & Performance Workflows",
    "pkg3Highlight6": "Team Playbook & SOPs You Keep and Maintain",
    "pkg3Highlight7": "Quarterly Follow-Up Strategy Session",
    "pkg3Highlight8": "Certificate of Completion for All Participants"
  },
  "aiTrainingPage": {
    "step1Title": "Send Us Your Brief",
    "step1Desc": "Tell us about your team's workflow, AI experience, and content goals.",
    "step2Title": "We Customize Your Program",
    "step2Desc": "We build exercises around your actual brand content, tools, and use cases.",
    "step3Title": "Your Team Ships Faster",
    "step3Desc": "Hands-on training with prompt library, custom workflows, and 30 days of mentorship.",
    "ctaHeading": "Need a Custom Program?",
    "ctaDescription": "Every team is different. Contact us to discuss your specific needs and requirements.",
    "calLabel": "Contact Us"
  },
  "auditProcess": {
    "headingPrefix": "Our Audit:",
    "headingHighlight": "From Current Problems to Future Performance",
    "subtitle": "Our assessment is a powerful two-phase process. We don't just tell you what's wrong with your current site; we show you exactly what's possible with Headless.",
    "diagnosePhase": "Part 1",
    "diagnoseTitle": "We Diagnose Your Current Site",
    "diagnoseDesc": "We perform a comprehensive audit of your existing WordPress or Shopify site. We quantify the performance bottlenecks, identify the root causes of poor Core Web Vitals, and map the friction points in your user journey.",
    "projectPhase": "Part 2",
    "projectTitle": "We Project Your Headless Future",
    "projectDesc": "Based on our findings, we forecast the specific, measurable improvements you can expect from a Headless migration. This includes projected Lighthouse scores, expected conversion uplift, and gains in marketing agility."
  },
  "auditsCategories": {
    "titleLine1": "Choose Your",
    "titleLine2": "Audit Focus",
    "subtitle": "From Core Web Vitals optimization to marketing tracking consistency, we cover every technical and strategic layer of your Headless stack.",
    "audit": "audit",
    "audits": "audits",
    "cat1Title": "Performance & Core Web Vitals",
    "cat1Description": "Optimize LCP, INP, CLS and API latency for lightning-fast Headless experiences.",
    "cat1PriceRange": "$199 - $950",
    "cat1Highlight1": "Lighthouse & Core Web Vitals baseline",
    "cat1Highlight2": "CMS API latency heatmap",
    "cat1Highlight3": "Storefront API optimization",
    "cat1Highlight4": "ISR/SSR performance engineering",
    "cat2Title": "SEO & Migration",
    "cat2Description": "Preserve and amplify your SEO capital during migrations and Headless rebuilds.",
    "cat2PriceRange": "$800 - $1,000",
    "cat2Highlight1": "Feature Flags SEO impact analysis",
    "cat2Highlight2": "301 redirects & URL mapping",
    "cat2Highlight3": "Structured data migration",
    "cat2Highlight4": "International SEO & hreflang",
    "cat3Title": "Marketing & Analytics",
    "cat3Description": "Track, measure, and optimize your marketing experiments with precision in Headless environments.",
    "cat3PriceRange": "$850 - $2,000",
    "cat3Highlight1": "Posthog + Feature Flags tracking",
    "cat3Highlight2": "GA4 / Meta Pixel consistency",
    "cat3Highlight3": "A/B testing readiness check",
    "cat3Highlight4": "Consent mode implementation",
    "cat4Title": "Security & Infrastructure",
    "cat4Description": "Secure your Headless APIs, tokens, and webhooks against exposure and threats.",
    "cat4PriceRange": "$700",
    "cat4Highlight1": "API token exposure check",
    "cat4Highlight2": "Webhook security audit",
    "cat4Highlight3": "OWASP-style vulnerability scan",
    "cat4Highlight4": "Environment variable leakage"
  },
  "auditsComparison": {
    "titleLine1": "Light vs Pro:",
    "titleLine2": "What's Included?",
    "subtitle": "Start with a quick diagnostic or go deep with comprehensive analysis and strategic planning.",
    "lightAudit": "Light Audit",
    "proAudit": "Pro Audit",
    "fastDiagnostic": "Fast diagnostic",
    "comprehensiveAnalysis": "Comprehensive analysis",
    "bookLight": "Book Light Audit",
    "bookPro": "Book Pro Audit"
  },
  "auditsPage": {
    "ctaHeading": "Not Sure Which Audit You Need?",
    "ctaDescription": "Tell us about your project and we'll recommend the right audit for your situation. No commitment required."
  },
  "blog": {
    "title": "Blog",
    "metaTitle": "Blog",
    "metaDescription": "Insights, guides and analyses to optimize your web performance and digital growth.",
    "subtitle": "Insights, guides and analyses to optimize your web performance and digital growth.",
    "readMore": "Read more",
    "allCategories": "All categories",
    "noPosts": "No articles available at the moment.",
    "publishedOn": "Published on",
    "minuteRead": "min read",
    "backToBlog": "Back to blog",
    "relatedPosts": "Related posts",
    "shareArticle": "Share this article",
    "searchPlaceholder": "Search articles...",
    "categoryLabel": "Category",
    "categoryDescription": "Articles about {category}: insights, guides and analyses by ElevaSEO.",
    "categoryIntro": "All our articles about {category}."
  },
  "breadcrumbs": {
    "home": "Home",
    "services": "Services",
    "audits": "Audits",
    "performanceAudits": "Performance Audits",
    "wpMaintenance": "WordPress Maintenance",
    "wpSecurity": "WordPress Security",
    "wpMalwareRemoval": "WordPress Malware Removal",
    "shopifyHeadless": "Shopify Headless",
    "wordpressHeadless": "WordPress Headless",
    "cro": "CRO",
    "aiForMarketers": "AI for Marketers",
    "seoTechnicalTraining": "SEO Technical Training",
    "about": "About",
    "contact": "Contact",
    "croAudit": "CRO Audit",
    "headlessDataAnalysis": "Headless Data Analysis",
    "headlessPerformanceAudit": "Headless Performance Audit",
    "shopifySpeedAudit": "Shopify Speed Audit"
  },
  "breakthrough": {
    "heading": "The Proof: See How",
    "highlightText": "'TechFlow' Broke Through Their Ceiling",
    "description": "TechFlow was a successful Shopify brand past the dropshipping phase, but their theme couldn't handle their growth. After going headless with a commercefirst architecture, their marketing team finally shipped at full speed.",
    "metricLoadTime": "Load Time",
    "metricConversionRate": "Conversion Rate",
    "metricContentUpdates": "Faster Content Updates",
    "quote": "Eleva didn't just migrate our site. They engineered our growth. The performance gains and creative control unlocked conversion rates we never thought possible.",
    "attribution": "Sarah Chen, Head of Growth at TechFlow",
    "cta": "Get Similar Results for Your Store"
  },
  "common": {
    "language": "Language",
    "switchToEn": "English",
    "switchToFr": "Francais",
    "openMenu": "Open main menu",
    "closeMenu": "Close menu",
    "copyright": "© {year} ElevaSEO. All rights reserved.",
    "whatsIncluded": "What's Included",
    "whatWeCover": "What We Cover",
    "explore": "Explore →",
    "switchToLocale": "Switch to {locale}"
  },
  "contact": {
    "title": "Let's Build Your Growth Engine",
    "subtitle": "5 fields, not 9. Tell us about your project and we'll get back within 24 business hours.",
    "successTitle": "Message sent",
    "successMessage": "We received your message and will get back to you within 24 business hours.",
    "errorTitle": "Error",
    "errorGeneric": "An unexpected error occurred. Please try again.",
    "errorSending": "An error occurred while sending.",
    "fullName": "Full name",
    "email": "Email address",
    "website": "Website URL",
    "projectType": "Project type",
    "message": "Project details",
    "messageOptional": "Optional",
    "fullNamePlaceholder": "First Last",
    "emailPlaceholder": "you@company.com",
    "emailPersonalWarning": "Work email recommended for faster follow-up",
    "websitePlaceholder": "yoursite.com",
    "messagePlaceholder": "Tell us about your project: goals, constraints, deadline...",
    "messageHelper": "Up to 1000 characters",
    "implicitConsent": "By submitting this form, you agree to our <privacyPolicy>Privacy Policy</privacyPolicy> and <terms>Terms of Service</terms>.",
    "submitting": "Sending...",
    "submit": "Send Message",
    "projectTypeHeadless": "Headless",
    "projectTypeHeadlessDesc": "Build or migration on Hydrogen + Next.js",
    "projectTypeAudit": "Performance audit",
    "projectTypeAuditDesc": "Lighthouse, Core Web Vitals, strategy",
    "projectTypeEcommerce": "E-commerce Shopify",
    "projectTypeEcommerceDesc": "Shopify or Shopify Plus build",
    "projectTypeMarketing": "Marketing site",
    "projectTypeMarketingDesc": "Next.js landing + technical SEO",
    "projectTypeConsulting": "Consulting",
    "projectTypeConsultingDesc": "On-demand technical consulting",
    "projectTypeOther": "Other",
    "projectTypeOtherDesc": "Describe your need in the message",
    "validationFullNameRequired": "Name is required",
    "validationFullNameTooLong": "Name is too long",
    "validationEmailRequired": "Email is required",
    "validationEmailInvalid": "Please enter a valid email address",
    "validationWebsiteRequired": "Website is required",
    "validationWebsiteInvalid": "Please enter a valid domain (e.g. yoursite.com)",
    "validationWebsiteTooLong": "Website URL is too long",
    "validationProjectTypeRequired": "Please select a project type",
    "validationProjectTypeInvalid": "Please select a valid project type",
    "validationMessageTooLong": "Message is too long (1000 character max)"
  },
  "croAuditProcess": {
    "title": "Our 3-Phase Diagnostic:",
    "titleHighlight": "From Data to Decisions",
    "subtitle": "We don't guess what's wrong. Our audit follows a rigorous 3-phase methodology that combines behavioral data, technical analysis, and funnel economics to deliver actionable fixes ranked by revenue impact.",
    "phase1Label": "Phase 1",
    "phase1Title": "UX Behavior Analysis",
    "phase1Desc": "We install heatmaps, session recordings, and scroll tracking to capture exactly how real users interact with your site. We identify rage clicks, dead zones, and the exact moments visitors abandon their journey. This data-driven approach replaces guesswork with evidence.",
    "phase2Label": "Phase 2",
    "phase2Title": "Performance & Technical Audit",
    "phase2Desc": "We run 40+ tests across Core Web Vitals, Lighthouse, and real-user monitoring. We measure LCP, INP, CLS, and TTFB on every key page. Slow pages kill conversions. We pinpoint exactly which elements are dragging your scores down and quantify the revenue impact.",
    "phase3Label": "Phase 3",
    "phase3Title": "Funnel Mapping & Leak Detection",
    "phase3Desc": "We map your entire conversion funnel from landing page to thank-you page. Using analytics data, we identify every drop-off point, calculate the revenue lost at each step, and prioritize fixes by estimated ROI. You'll see exactly where your money is leaking."
  },
  "croConversionCeiling": {
    "title": "Are You Hitting the",
    "titleHighlight": "Conversion Ceiling?",
    "subtitle": "Most websites convert at 1-3% when they could be converting at 5-8%+. The gap between your current rate and your potential is pure lost revenue. Here's how the Conversion Ceiling shows up for different teams.",
    "selectRole": "Select a role",
    "problemLabel": "Problem",
    "solutionLabel": "CRO Solution",
    "ecommerceName": "E-Commerce",
    "ecommerceHeadline": "When Traffic Goes Up But Revenue Stays Flat.",
    "ecommerceDesc": "You're spending more on ads every quarter, but your conversion rate hasn't moved in months. Cart abandonment sits at 70%+, your mobile experience is clunky, and you have no idea which checkout friction points are costing you the most.",
    "ecommercePain1Problem": "High Cart Abandonment → 70% of shoppers abandon at checkout. Unexpected costs, slow load times, and friction-heavy forms are the top killers.",
    "ecommercePain1Solution": "Streamlined checkout with progress indicators, saved payment methods, and exit-intent recovery. Our clients reduce cart abandonment by 20-35% within 60 days.",
    "ecommercePain2Problem": "Poor Mobile Conversion → Your mobile conversion rate is 50-70% lower than desktop, but 65% of your traffic is mobile.",
    "ecommercePain2Solution": "Mobile-first UX redesign with optimized touch targets, simplified navigation, and accelerated mobile pages. Average +40% mobile conversion lift.",
    "ecommercePain3Problem": "No Testing Culture → You launch redesigns based on opinions, not data. Every change is a gamble with real revenue.",
    "ecommercePain3Solution": "A structured A/B testing program with 4+ experiments per month, statistical rigor, and compound gains that build on each other.",
    "ecommercePain4Problem": "Slow Product Pages → Each 100ms of load time costs 1% in conversions. Your product pages load in 3-4 seconds on mobile.",
    "ecommercePain4Solution": "Performance optimization targeting sub-2s load times with optimized images, lazy loading, and edge caching. Measurable with Core Web Vitals.",
    "saasName": "SaaS",
    "saasHeadline": "When Your Free Trial Converts at 2% Instead of 15%.",
    "saasDesc": "Your landing pages get traffic but your signup-to-paid conversion is stuck below industry benchmarks. Your onboarding flow loses 60% of users before they reach the 'aha moment', and you can't tell which step is the biggest leak.",
    "saasPain1Problem": "Landing Page Bounce → Visitors leave within 10 seconds. Your value proposition is unclear and your above-the-fold experience fails to convert.",
    "saasPain1Solution": "Data-driven landing page optimization with heatmap analysis, copy testing, and social proof placement. Average +45% improvement in signup rates.",
    "saasPain2Problem": "Onboarding Drop-off → 60% of signups never complete setup. Your onboarding flow has too many steps and no progress indicators.",
    "saasPain2Solution": "Streamlined onboarding with progressive disclosure, contextual tooltips, and milestone celebrations. Reduce drop-off by 40-50%.",
    "saasPain3Problem": "Pricing Page Confusion → Visitors hit your pricing page but don't convert. Too many tiers, unclear value differentiation, and no social proof.",
    "saasPain3Solution": "Pricing page redesign with clear tier differentiation, strategic anchoring, FAQ integration, and trust signals. Average +30% pricing page conversion.",
    "marketingName": "Marketing Leader",
    "marketingHeadline": "When You Can't Prove ROI on Your Website Investment.",
    "marketingDesc": "Your CEO asks 'why isn't the website converting better?' and you don't have a data-backed answer. You're flying blind without heatmaps, proper funnel tracking, or a testing culture. Every redesign is a leap of faith.",
    "marketingPain1Problem": "No Conversion Data → You track pageviews but not micro-conversions. You can't tell which content drives revenue and which is dead weight.",
    "marketingPain1Solution": "Full-funnel analytics setup with event tracking, conversion attribution, and custom dashboards. Know exactly what's working and what isn't.",
    "marketingPain2Problem": "Redesign Anxiety → Every major change is a risky all-or-nothing launch. You've seen redesigns tank conversion rates with no way to roll back.",
    "marketingPain2Solution": "Incremental, test-driven improvements with A/B testing. Every change is validated with data before full deployment. Zero risk of regression.",
    "marketingPain3Problem": "Agency Accountability → Previous agencies delivered 'best practices' with no measurable impact. You need a partner who ties every recommendation to revenue.",
    "marketingPain3Solution": "Every optimization we implement includes predicted impact, measurement plan, and post-launch reporting. If it doesn't move the needle, we pivot."
  },
  "croDeliverablesSection": {
    "title": "Your Deliverables:",
    "titleHighlight": "An Action Plan, Not Just a Report",
    "subtitle": "Within 5 business days, you'll receive a comprehensive audit package with clear, prioritized actions. Every recommendation includes estimated revenue impact so you can make data-driven decisions.",
    "heatmapTitle": "Heatmap & Session Report",
    "heatmapDesc": "Visual heatmaps and session recordings showing exactly where users click, scroll, and rage-quit. Annotated with our recommendations for each friction point.",
    "funnelTitle": "Funnel Audit & Drop-off Analysis",
    "funnelDesc": "A step-by-step breakdown of your conversion funnel with exact drop-off rates, revenue impact calculations, and prioritized fixes for each leak.",
    "webVitalsTitle": "Core Web Vitals Assessment",
    "webVitalsDesc": "Complete performance report with LCP, INP, CLS, and TTFB scores per page. Includes specific code-level fixes with estimated improvement projections.",
    "actionPlanTitle": "30/60/90 Day Action Plan",
    "actionPlanDesc": "A prioritized roadmap of fixes ranked by estimated revenue impact. Quick wins for week 1, structural improvements for month 2, and optimization experiments for month 3."
  },
  "croFinalCta": {
    "title": "Turn Traffic Into",
    "titleHighlight": "Revenue.",
    "description": "Your website already has the traffic. Our 8-week CRO program transforms it into measurably more conversions, more customers, and more revenue, with guarantees written into every engagement.",
    "cta": "Start My CRO Program"
  },
  "croPage": {
    "breakthroughHeading": "The Proof: See How",
    "breakthroughHighlight": "'BrandX' Broke Through Their Conversion Ceiling",
    "breakthroughDescription": "BrandX was a growing e-commerce brand with strong traffic but stagnant conversion rates. After our 8-week CRO program, their entire funnel was transformed.",
    "metric1Value": "+127%",
    "metric1Label": "Conversion Rate",
    "metric2Value": "-45%",
    "metric2Label": "Cart Abandonment",
    "metric3Value": "2.8x",
    "metric3Label": "ROAS Improvement",
    "breakthroughQuote": "Eleva didn't just optimize our website, they engineered a conversion machine. The data-driven approach meant every change was validated, and the results speak for themselves.",
    "breakthroughAttribution": "-- Alex Rivera, VP of Growth at BrandX",
    "breakthroughCta": "Get Similar Results for Your Brand",
    "calLabel": "Book a CRO Discovery Call"
  },
  "croPerformanceGuarantees": {
    "title": "Our Guarantees:",
    "titleHighlight": "Results You Can Measure",
    "subtitle": "We don't hide behind vanity metrics. Every guarantee below is tied to revenue impact and measured with transparent dashboards from day one.",
    "pageLoadMetric": "Page Load Time",
    "pageLoadValue": "<2s",
    "pageLoadDesc": "Every key page loads in under 2 seconds on mobile. Speed is the foundation of conversion: every 100ms saved recovers 1% in revenue.",
    "conversionLiftMetric": "Conversion Rate Lift",
    "conversionLiftValue": "+25%",
    "conversionLiftDesc": "Minimum 25% improvement in your primary conversion metric within the 8-week program. Measured against your pre-program baseline.",
    "cartAbandonmentMetric": "Cart Abandonment",
    "cartAbandonmentValue": "-20%",
    "cartAbandonmentDesc": "At least 20% reduction in cart/form abandonment rate through checkout optimization, friction removal, and trust signal implementation.",
    "mobileConversionMetric": "Mobile Conversion",
    "mobileConversionValue": "+40%",
    "mobileConversionDesc": "Close the mobile-desktop conversion gap by at least 40%. Mobile-first UX redesign with optimized touch targets and simplified flows.",
    "coreWebVitalsMetric": "Core Web Vitals",
    "coreWebVitalsValue": "All Green",
    "coreWebVitalsDesc": "All Core Web Vitals (LCP, INP, CLS) in the 'Good' threshold across all key pages. This directly impacts your Google search rankings.",
    "abTestsMetric": "A/B Tests",
    "abTestsValue": "4+/mo",
    "abTestsDesc": "At least 4 statistically significant A/B tests per month during the program. Each test compounds learnings for sustained growth.",
    "cta": "Discuss Our CRO Guarantees"
  },
  "croSolutionEngine": {
    "title": "The 6 Pillars of Our",
    "titleHighlight": "CRO Engine",
    "subtitle": "We don't just tweak button colors. Our CRO program is a systematic, data-driven engine that optimizes every layer of your conversion funnel, from page speed to checkout UX.",
    "speedTitle": "Speed Optimization",
    "speedDesc": "Sub-2s page loads across all devices. We optimize Core Web Vitals, implement lazy loading, compress assets, and configure edge caching to eliminate performance as a conversion barrier.",
    "uxUiTitle": "UX/UI Redesign",
    "uxUiDesc": "Data-driven interface improvements based on heatmap and session recording analysis. We redesign CTAs, navigation, forms, and page layouts to reduce friction and guide users toward conversion.",
    "checkoutTitle": "Checkout Optimization",
    "checkoutDesc": "Streamlined checkout flows with fewer steps, saved payment methods, progress indicators, and trust signals. We target the 70% cart abandonment rate where most revenue is lost.",
    "abTestingTitle": "A/B Testing Program",
    "abTestingDesc": "4+ structured experiments per month with statistical rigor. We test headlines, layouts, CTAs, pricing presentation, and user flows to compound small wins into significant revenue growth.",
    "heatmapTitle": "Heatmap Intelligence",
    "heatmapDesc": "Continuous heatmap and session recording analysis to identify new friction points. We track rage clicks, dead zones, and scroll depth to find conversion opportunities your analytics miss.",
    "funnelTitle": "Funnel Engineering",
    "funnelDesc": "End-to-end funnel optimization from landing page to thank-you page. We map every touchpoint, quantify each drop-off, and systematically plug revenue leaks with tested solutions."
  },
  "croSymptomsGrid": {
    "title": "If These Numbers Look Familiar,",
    "titleHighlight": "You're Leaving Money on the Table.",
    "subtitle": "You're driving traffic, but your site isn't converting it into revenue. These are the most common conversion killers we uncover in our audits, and each one has a proven fix.",
    "cartAbandonmentTitle": "High Cart Abandonment",
    "cartAbandonmentDesc": "Your visitors add products to cart but never complete checkout. A confusing flow, unexpected costs, or slow load times are silently killing your revenue at the most critical step.",
    "bounceRateTitle": "Sky-High Bounce Rates",
    "bounceRateDesc": "Users leave within seconds of landing. Your pages load too slowly, the content doesn't match their intent, or the above-the-fold experience fails to hook them instantly.",
    "lowCtaTitle": "Low CTA Click-Through",
    "lowCtaDesc": "Your calls-to-action are being ignored. Poor placement, weak copy, low contrast, or buried CTAs mean visitors scroll right past your most important conversion points.",
    "poorMobileTitle": "Poor Mobile Conversion",
    "poorMobileDesc": "Desktop converts but mobile doesn't. With 60%+ of traffic on mobile, unoptimized touch targets, slow rendering, and cramped layouts are costing you the majority of your revenue."
  },
  "cta": {
    "title": "Ready to Turn Your Bottlenecks Into Breakaways?",
    "description": "Your current platform is full of hidden problems. For $199, we'll run a complete audit (performance, SEO, tech stack) and deliver a clear action plan to scale. It's the highest-ROI first step you can take for your growth.",
    "button": "Order My Audit Now"
  },
  "deliverablesSection": {
    "headingPrefix": "Your $199 Deliverable:",
    "headingHighlight": "An Action Plan, Not Just a Report",
    "subtitle": "Within 3 days, you'll receive a clear, concise, and actionable blueprint. It's everything you need to justify and de-risk your decision to go Headless.",
    "currentStateTitle": "Current State Analysis (PDF Report)",
    "currentStateDesc": "A full diagnostic of your existing site's bottlenecks.",
    "roiProjectionTitle": "Future State ROI Projection",
    "roiProjectionDesc": "Data-backed forecasts of the performance and revenue gains you can expect.",
    "recommendationsTitle": "Prioritized Key Recommendations",
    "recommendationsDesc": "A clear checklist of the most impactful first steps for a migration.",
    "lighthouseTitle": "Interactive Lighthouse Report",
    "lighthouseDesc": "A technical baseline of your current performance."
  },
  "detailedTechStack": {
    "headingPrefix": "The Tech That Powers Your",
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    "subtitle": "We pick each tool on purpose. Your platform performs today and scales for the next 5 years.",
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    "nextjsConcept3": "Hybrid Rendering",
    "reactDesc": "React 19 ships concurrent features and tighter server integration. Component-based architecture keeps code testable and easy to maintain as your team grows. New hooks cut rendering overhead.",
    "reactConcept1": "Concurrent Features",
    "reactConcept2": "Component Architecture",
    "reactConcept3": "Performance",
    "typescriptDesc": "TypeScript catches errors at compile time, not in production. Fewer bugs, easier refactors, sharper autocomplete. Developer velocity goes up and production incidents go down.",
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    "typescriptConcept2": "Developer Experience",
    "typescriptConcept3": "Maintainability",
    "shopifyDesc": "Shopify Plus runs your commerce backend with 99.99% uptime. The Storefront API lets us build a fully custom frontend while Shopify handles orders, inventory, and payments. We prototype on Mock.shop (mockshop), the official Shopify sandbox, before any production wiring.",
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    "shopifyConcept2": "Headless Commerce",
    "shopifyConcept3": "99.99% Uptime",
    "sanityDesc": "Sanity gives non-technical teams full control over content across every channel. Flexible content modeling, instant API updates, and collaborative editing keep content shipping at the speed of your growth.",
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    "sanityConcept2": "Structured Content",
    "sanityConcept3": "API-first",
    "tailwindDesc": "Tailwind CSS v4 is a utility-first framework built for fast, consistent UI work. Optimized builds and a design system approach ship pixel-perfect screens with minimal CSS output.",
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    "tailwindConcept3": "Performance",
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    "microservicesConcept2": "Fault Isolation",
    "microservicesConcept3": "Flexibility",
    "apiFirstDesc": "API-first means we design and document the interface before writing the implementation. Third-party integrations plug in cleanly. Omnichannel ships faster. Your platform stays ready for the next channel.",
    "apiFirstConcept1": "Integration Ready",
    "apiFirstConcept2": "Omnichannel",
    "apiFirstConcept3": "Future-proof",
    "serverlessDesc": "Serverless removes the infra layer. Auto-scales from zero to millions of requests, you pay only for actual usage, and deploys hit global edge locations in seconds. Your engineers focus on business logic, not DevOps.",
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    "serverlessConcept2": "Cost Optimization",
    "serverlessConcept3": "Global Edge",
    "ctaText": "Want to see how these technologies drive real business results?",
    "ctaButton": "Schedule a Technical Consultation"
  },
  "faq": {
    "title": "Frequently Asked Questions",
    "homeSubtitle": "The most common questions from marketing leaders and growth teams.",
    "servicesTitle": "Service-Related Questions",
    "servicesSubtitle": "Learn more about our development process and service offerings.",
    "pricingTitle": "Pricing & Support",
    "pricingSubtitle": "Transparent pricing and comprehensive support information."
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    "headingPrefix": "Ready to Get Your",
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    "description": "In just 3 days, you can have a complete, data-driven plan for your Headless future. Stop guessing and start planning.",
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  },
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    "title": "Stop Losing",
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    "description": "Every day without a CRO audit is another day of lost conversions. In just 5 business days, you'll have a complete diagnostic with prioritized fixes ranked by revenue impact.",
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    "terms": "Terms"
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    "abTestTitle": "A/B Test Your Homepage",
    "abTestDesc": "Easily test different headlines, images, or entire sections using Posthog or Vercel.",
    "integrateMartTechTitle": "Integrate Any MarTech Tool",
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    "instantPreviewsTitle": "Instant Previews & Rollbacks",
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    "personalizeContentTitle": "Personalize Content by Geo",
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    "cmsTeamLoveTitle": "A CMS Your Team Will Love",
    "cmsTeamLoveDesc": "An intuitive editing experience in Sanity or Contentful means less training and more creating.",
    "seoFoundationTitle": "Rock-Solid SEO Foundation",
    "seoFoundationDesc": "Automated sitemaps, schema, and blazing speed to give you a head start on Google.",
    "scalabilityTitle": "Guaranteed Scalability",
    "scalabilityDesc": "From a product launch to a Black Friday sale, your site is ready to handle any traffic spike."
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    "nodeNextjsFrontendSub": "React, TypeScript",
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    "nodeAnalyticsLabel": "GA4 / Events",
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    "edgeApiCallsLabel": "API Calls",
    "edgeCheckoutLabel": "Checkout",
    "edgeCustomersLabel": "Customers",
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    "edgeEventsLabel": "Events",
    "edgeOptimizedLabel": "Optimized",
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    "pillKlaviyo": "for email",
    "pillVercel": "for CDN",
    "pillAnalytics": "for insights"
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    "titleLine2": "Let Your Ideas Win.",
    "tagline": "Data-Driven Creativity • Flawless Performance • Marketing Velocity",
    "description": "Stop letting a rigid CMS or clunky theme dictate your strategy. We engineer high-performance headless architectures that empower your marketing and design teams to test, prove, and ship winning ideas in days, not months.",
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    "ctaSecondary": "See How It Works",
    "scrollExplore": "Explore",
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    "featureDataDrivenTitle": "Data-Driven Design",
    "featureDataDrivenDesc": "Use live data from Posthog to validate creative choices before you build.",
    "featureContentTitle": "Instant Content Updates",
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  "heroAudit": {
    "badge": "Strategic Planning Service",
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  "heroCroAudit": {
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    "titleLine1": "Your Site Gets Traffic.",
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    "trustHeatmap": "Heatmap Analysis",
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  "heroHeadlessData": {
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    "trustApiLatency": "Cut API Latency by 40%+",
    "trustBlindSpots": "Eliminate Data Blind Spots",
    "trustPosthog": "Fix Tracking Gaps in PostHog",
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    "trustRoi": "Prove ROI in Dollars"
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  "heroPerformance": {
    "badge": "Performance & Core Web Vitals",
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    "trustLighthouse": "Lighthouse Score",
    "trustCwv": "Core Web Vitals",
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  "heroSeoTraining": {
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    "titleLine1": "Master Technical SEO",
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    "trustIntro": "Certified training | Max 12 per session | 30-day post-training mentorship",
    "trustSpeed": "Faster Page Speed Scores",
    "trustRichResults": "Rich Results Ready",
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    "trustArchitecture": "Scalable Architecture",
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    "badge": "Our Services for Growth Teams",
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    "titleLine2": "Your Marketing",
    "titleLine3": "Velocity",
    "tagline": "Audits that reveal opportunity, builds that empower creativity, and training that accelerates your team.",
    "description": "Our services are designed for one purpose: to transform your tech stack from a marketing bottleneck into a high-velocity experimentation engine. Discover how we can help you ship faster, learn quicker, and outpace the competition.",
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    "ctaSecondary": "View Our Process",
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    "serviceAuditsTitle": "Strategic Audits",
    "serviceAuditsDesc": "Pinpoint opportunities and get a data-backed roadmap.",
    "servicePlatformsTitle": "Growth Platforms",
    "servicePlatformsDesc": "Headless builds engineered for marketing agility.",
    "serviceMigrationsTitle": "Seamless Migrations",
    "serviceMigrationsDesc": "Move to a modern stack with zero SEO loss.",
    "serviceTrainingTitle": "Team Empowerment",
    "serviceTrainingDesc": "Level-up your team with expert-led workshops."
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    "cta": "Get My Free Headless Audit",
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    "featureRevenueTitle": "Revenue Engine",
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    "featureCommerceTitle": "Custom Commerce",
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    "badge": "Shopify Speed Experts",
    "titleLine1": "Your Shopify Store Is",
    "titleLine2": "Losing Sales. Every Second.",
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    "cta": "Get Your Speed Report",
    "trustIntro": "100+ audits delivered | Avg. 40% speed boost | 3-day turnaround",
    "trustStorefront": "Storefront API",
    "trustTheme": "Theme Performance",
    "trustApp": "App Impact",
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    "badge": "WordPress Headless | Next.js + WP GraphQL",
    "titleLine1": "Love the WordPress Admin, ",
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    "description": "You chose WordPress for its flexibility. But 30+ plugins, outdated themes, and constant maintenance are why 72% of WordPress sites fail Core Web Vitals, costing you rankings, traffic, and revenue every single day. It's time to go headless.",
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    "badge": "WordPress Maintenance",
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    "ctaSecondary": "See Plans & Pricing",
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    "privacyPolicyTitle": "Privacy Policy",
    "privacyPolicyDescription": "Privacy policy for ElevaSEO. Learn how we collect, use, and protect your personal data.",
    "termsTitle": "Terms of Service",
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    "about": "About",
    "contact": "Contact",
    "bookFreeAudit": "Book Free Audit",
    "audits": "Audits",
    "builds": "Builds",
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    "training": "Training",
    "cro": "CRO",
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    "catSeo": "SEO",
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    "croAudit": "CRO Audit",
    "croAuditDesc": "UX & conversion optimization audit",
    "shopifyHeadless": "Shopify Headless",
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    "wpToShopifyMigration": "WP → Shopify Migration",
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    "wordpressHeadlessDesc": "JAMstack WordPress solutions",
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    "technicalSeo": "Technical SEO",
    "technicalSeoDesc": "Advanced SEO for developers",
    "aiForMarketers": "AI for Marketers",
    "aiForMarketersDesc": "AI-powered marketing automation",
    "croOptimization": "CRO Optimization",
    "croOptimizationDesc": "UX, speed & conversion optimization",
    "buildsOverview": "All headless builds",
    "buildsOverviewDesc": "Shopify Hydrogen & WordPress Headless overview",
    "wordpressOverview": "All WordPress services",
    "wordpressOverviewDesc": "Maintenance, security and malware removal",
    "trainingOverview": "All trainings",
    "trainingOverviewDesc": "AI and technical SEO workshops"
  },
  "notFound": {
    "title": "Page not found",
    "description": "The page you're looking for doesn't exist, has been moved, or is temporarily unavailable.",
    "ctaHome": "Home",
    "ctaBack": "Previous page"
  },
  "performanceAuditsDetails": {
    "titleLine1": "Performance Audits",
    "titleLine2": "Built for Speed",
    "subtitle": "From quick diagnostics to comprehensive performance engineering, we optimize every layer of your Headless stack for maximum speed.",
    "popular": "POPULAR",
    "bookThisAudit": "Book This Audit",
    "bottomCtaText": "Not sure which audit is right for you?",
    "bottomCtaLabel": "Schedule a Discovery Call",
    "audit1Title": "Light Performance Audit",
    "audit1Price": "$199",
    "audit1DeliveryTime": "3 days",
    "audit1Description": "Fast diagnostic of your Headless performance with Lighthouse, Core Web Vitals baseline, and actionable recommendations.",
    "audit1Highlight1": "Lighthouse Performance Audit (Desktop + Mobile)",
    "audit1Highlight2": "Core Web Vitals Analysis (LCP, INP, CLS)",
    "audit1Highlight3": "SEO Structure Baseline",
    "audit1Highlight4": "PDF Report with Recommendations",
    "audit1Highlight5": "Priority Action Plan",
    "audit2Title": "Pro Performance Audit",
    "audit2Price": "$1,200 - $2,000",
    "audit2DeliveryTime": "7-10 days",
    "audit2Description": "Comprehensive performance engineering covering API latency, ISR/SSR optimization, Posthog analysis, and strategic roadmap.",
    "audit2Highlight1": "Everything in Light Audit",
    "audit2Highlight2": "CMS/Storefront API Latency Heatmap",
    "audit2Highlight3": "ISR/SSR Performance Engineering",
    "audit2Highlight4": "Posthog Event Flow Analysis",
    "audit2Highlight5": "Feature Flags Performance Impact",
    "audit2Highlight6": "Marketing Tracking Consistency (GA4/Meta/Posthog)",
    "audit2Highlight7": "ROI Analysis & Migration Plan",
    "audit2Highlight8": "Technical Action Plan with Timeline",
    "audit2Highlight9": "Post-Audit Support (30 days)",
    "audit3Title": "CMS API Latency Heatmap",
    "audit3Price": "$850",
    "audit3DeliveryTime": "5-7 days",
    "audit3Description": "Deep-dive analysis of your CMS API response times with geographic latency mapping and optimization recommendations.",
    "audit3Highlight1": "Multi-region API latency testing",
    "audit3Highlight2": "Response time heatmap visualization",
    "audit3Highlight3": "Slow query identification",
    "audit3Highlight4": "Cache strategy recommendations",
    "audit3Highlight5": "Edge CDN configuration audit",
    "audit3Highlight6": "API route optimization suggestions",
    "audit4Title": "Storefront API Optimization",
    "audit4Price": "$950",
    "audit4DeliveryTime": "5-7 days",
    "audit4Description": "Optimize your e-commerce Storefront API (Shopify, BigCommerce) for maximum performance and conversion rates.",
    "audit4Highlight1": "Storefront API response time analysis",
    "audit4Highlight2": "GraphQL query optimization",
    "audit4Highlight3": "Product catalog performance audit",
    "audit4Highlight4": "Cart & checkout flow optimization",
    "audit4Highlight5": "ISR/SSR strategy for product pages",
    "audit4Highlight6": "Cache invalidation best practices"
  },
  "performanceGuarantees": {
    "headingPrefix": "Our Commitment:",
    "headingHighlight": "Performance You Can Measure",
    "subtitle": "We don't hide behind vague promises. Every metric below ships in your contract with financial penalties if we miss it. This is the accountability your current agency never delivered.",
    "howWeMeasure": "How we measure:",
    "pageLoadMetric": "Page Load Time",
    "pageLoadDesc": "First Contentful Paint under 1 second on 4G connections worldwide. That's 3-5x faster than your current Shopify theme, and every 100ms saved recovers 1% in conversions.",
    "pageLoadMeasurement": "Lighthouse Performance Score, Real User Monitoring (RUM)",
    "uptimeMetric": "Uptime",
    "uptimeDesc": "That's less than 52 minutes of downtime per year. Redundant edge infrastructure with automatic failover across 30+ global PoPs. If we miss it, you get service credits, in writing.",
    "uptimeMeasurement": "Uptime Robot, StatusCake, PagerDuty alerts",
    "apiResponseMetric": "API Response Time",
    "apiResponseDesc": "Storefront API responses in under 150ms at the edge, 4x faster than the Shopify Liquid rendering pipeline. Your checkout and product pages feel instant.",
    "apiResponseMeasurement": "New Relic APM, DataDog distributed tracing",
    "ttiMetric": "Time to Interactive",
    "ttiDesc": "Fully interactive pages in under 2 seconds, including on mobile. This directly impacts your Core Web Vitals INP score and Google search rankings.",
    "ttiMeasurement": "Chrome User Experience Report (CrUX), PageSpeed Insights",
    "scalabilityMetric": "Scalability",
    "scalabilityDesc": "Handle 12x traffic spikes without a single request dropped. We load-test every deployment to 10x your peak traffic before it goes live. Black Friday becomes your best day, not your worst.",
    "scalabilityMeasurement": "k6 load testing, Vercel Analytics, real-time traffic dashboards",
    "errorRateMetric": "Error Rate",
    "errorRateDesc": "10x better than industry standard. Every error is caught by Sentry, triaged within 15 minutes, and resolved within 4 hours during business days.",
    "errorRateMeasurement": "Sentry error tracking, PagerDuty alerting, custom dashboards",
    "slaTitle": "Our SLA Commitment",
    "slaDescPrefix": "If we miss any guarantee, you receive",
    "slaDescHighlight": "automatic service credits, no ticket required",
    "slaDescSuffix": ". You get a real-time performance dashboard from day one and monthly reports proving every metric. Full transparency. Zero fine print.",
    "slaCta": "Discuss Our SLA Guarantees"
  },
  "privacyPolicy": {
    "title": "Privacy Policy",
    "lastUpdated": "Last updated: February 28, 2026",
    "introTitle": "1. Introduction",
    "introContent": "Eleva (\"we\", \"our\", \"us\") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website elevaseo.com and use our services. Please read this policy carefully. By using our services, you consent to the practices described herein.",
    "collectTitle": "2. Information We Collect",
    "collectProvidedTitle": "2.1 Information You Provide",
    "collectProvidedItem1": "Contact information (name, email address, phone number) when you submit a contact form",
    "collectProvidedItem2": "Business information (company name, website URL) when you request an audit or service",
    "collectProvidedItem3": "Payment information processed securely through our third-party payment processors",
    "collectProvidedItem4": "Any other information you voluntarily provide through our forms or communications",
    "collectAutoTitle": "2.2 Information Collected Automatically",
    "collectAutoItem1": "Device information (browser type, operating system, screen resolution)",
    "collectAutoItem2": "Usage data (pages visited, time spent, navigation patterns)",
    "collectAutoItem3": "IP address and approximate geographic location",
    "collectAutoItem4": "Cookies and similar tracking technologies (see Section 5)",
    "useTitle": "3. How We Use Your Information",
    "useItem1": "To provide and maintain our services",
    "useItem2": "To respond to your inquiries and fulfill your requests",
    "useItem3": "To send you relevant communications about our services, updates, and promotions (with your consent)",
    "useItem4": "To analyze website usage and improve our services and user experience",
    "useItem5": "To detect, prevent, and address technical issues or security threats",
    "useItem6": "To comply with legal obligations",
    "sharingTitle": "4. Data Sharing & Third Parties",
    "sharingIntro": "We do not sell your personal data. We may share your information with:",
    "sharingItem1Label": "Service providers:",
    "sharingItem1Content": "hosting (Vercel), analytics (PostHog, Google Analytics), payment processing (Stripe), transactional email (Resend)",
    "sharingItem2Label": "Legal requirements:",
    "sharingItem2Content": "when required by law, regulation, or legal process",
    "sharingItem3Label": "Business transfers:",
    "sharingItem3Content": "in connection with a merger, acquisition, or sale of assets",
    "cookiesTitle": "5. Cookies & Tracking",
    "cookiesIntro": "We use cookies and similar technologies to:",
    "cookiesItem1": "Remember your preferences and settings",
    "cookiesItem2": "Analyze site traffic and usage patterns",
    "cookiesItem3": "Enable third-party services (analytics, booking calendars)",
    "cookiesNote": "You can control cookies through your browser settings. Disabling cookies may affect the functionality of our website.",
    "rightsTitle": "6. Your Rights (GDPR / CCPA)",
    "rightsIntro": "Depending on your jurisdiction, you may have the following rights:",
    "rightsAccessLabel": "Access:",
    "rightsAccessContent": "request a copy of your personal data",
    "rightsRectificationLabel": "Rectification:",
    "rightsRectificationContent": "request correction of inaccurate data",
    "rightsErasureLabel": "Erasure:",
    "rightsErasureContent": "request deletion of your personal data",
    "rightsPortabilityLabel": "Portability:",
    "rightsPortabilityContent": "receive your data in a structured format",
    "rightsObjectionLabel": "Objection:",
    "rightsObjectionContent": "object to processing of your data",
    "rightsWithdrawLabel": "Withdraw consent:",
    "rightsWithdrawContent": "at any time, without affecting prior processing",
    "rightsContact": "To exercise any of these rights, please contact us at",
    "retentionTitle": "7. Data Retention",
    "retentionContent": "We retain your personal data only for as long as necessary to fulfill the purposes described in this policy, or as required by law. When data is no longer needed, it is securely deleted or anonymized.",
    "securityTitle": "8. Data Security",
    "securityContent": "We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.",
    "childrenTitle": "9. Children's Privacy",
    "childrenContent": "Our services are not directed to individuals under 16 years of age. We do not knowingly collect personal data from children. If you believe we have collected data from a child, please contact us immediately.",
    "changesTitle": "10. Changes to This Policy",
    "changesContent": "We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.",
    "contactTitle": "11. Contact Us",
    "contactContent": "If you have any questions about this Privacy Policy, please contact us at:"
  },
  "processCroOptimization": {
    "badge": "Proven Process",
    "headingHighlight": "Your 8-Week CRO Roadmap",
    "headingEnd": "to More Revenue",
    "subtitle": "Our battle-tested methodology delivers measurable conversion improvements in 8 weeks, with quick wins starting in week 3.",
    "phaseDuration": "Phase Duration",
    "ctaText": "Ready to start converting more of your existing traffic?",
    "ctaButton": "Start My 8-Week CRO Program",
    "phase1Label": "Phase 1",
    "phase1Duration": "Weeks 1-2",
    "phase1Title": "Discovery & Baseline",
    "phase1Desc": "We install tracking tools, run a comprehensive CRO audit, and establish your conversion baseline. This includes heatmap setup, session recording configuration, funnel mapping, and Core Web Vitals assessment. Every metric is documented so we can prove impact.",
    "phase1Highlight1": "Heatmap & session recording setup",
    "phase1Highlight2": "Conversion funnel mapping with drop-off analysis",
    "phase1Highlight3": "Core Web Vitals baseline measurement",
    "phase1Highlight4": "Competitor UX benchmarking",
    "phase2Label": "Phase 2",
    "phase2Duration": "Weeks 3-4",
    "phase2Title": "UX Fixes & Quick Wins",
    "phase2Desc": "We implement the highest-impact fixes identified in Phase 1. This includes speed optimization, CTA redesign, mobile UX improvements, and checkout flow simplification. These quick wins typically deliver 10-20% conversion improvement before testing even begins.",
    "phase2Highlight1": "Performance optimization (target: sub-2s load)",
    "phase2Highlight2": "CTA placement and design optimization",
    "phase2Highlight3": "Mobile-first UX improvements",
    "phase2Highlight4": "Checkout/signup flow simplification",
    "phase3Label": "Phase 3",
    "phase3Duration": "Weeks 5-6",
    "phase3Title": "A/B Testing & Validation",
    "phase3Desc": "We launch structured A/B tests on the optimized elements. Each test follows a hypothesis framework with predicted impact, sample size requirements, and statistical significance thresholds. We run 4-6 concurrent tests to maximize learning velocity.",
    "phase3Highlight1": "Hypothesis-driven test design",
    "phase3Highlight2": "4-6 concurrent A/B experiments",
    "phase3Highlight3": "Statistical significance tracking",
    "phase3Highlight4": "Winner implementation & documentation",
    "phase4Label": "Phase 4",
    "phase4Duration": "Weeks 7-8",
    "phase4Title": "Optimization & Handoff",
    "phase4Desc": "We analyze all test results, implement winning variations, and build your optimization playbook. You receive a complete dashboard, documented testing framework, and training so your team can continue the optimization cycle independently.",
    "phase4Highlight1": "Winning variation deployment",
    "phase4Highlight2": "Custom analytics dashboard setup",
    "phase4Highlight3": "Testing framework & playbook handoff",
    "phase4Highlight4": "Team training & knowledge transfer"
  },
  "processHeadlessShopify": {
    "badge": "Proven Process",
    "headingHighlight": "Your 12-Week Roadmap",
    "headingEnd": "to Break Through",
    "subtitle": "A proven 12-week playbook that moves you to Headless with zero downtime and measurable revenue impact.",
    "phaseDuration": "Phase Duration",
    "ctaText": "Ready to start your Headless transformation?",
    "ctaButton": "Get Your Migration Timeline",
    "phase1Label": "Phase 1",
    "phase1Duration": "Weeks 1-2",
    "phase1Title": "Strategic Assessment & Architecture Design",
    "phase1Desc": "We run a full business analysis: performance audit, customer journey map, and technical infrastructure review. You walk out with a custom Headless architecture blueprint and ROI projections.",
    "phase1Highlight1": "Current platform performance audit",
    "phase1Highlight2": "Customer journey mapping",
    "phase1Highlight3": "Technical infrastructure assessment",
    "phase1Highlight4": "Custom Headless architecture blueprint",
    "phase2Label": "Phase 2",
    "phase2Duration": "Weeks 3-8",
    "phase2Title": "Frontend Development & Integration",
    "phase2Desc": "We build your custom React/Next.js frontend mobile-first. Component library, day-one performance optimization, and full API integration with rigorous testing.",
    "phase2Highlight1": "React/Next.js development",
    "phase2Highlight2": "Component library creation",
    "phase2Highlight3": "API integration & testing",
    "phase2Highlight4": "Performance optimization",
    "phase3Label": "Phase 3",
    "phase3Duration": "Weeks 9-10",
    "phase3Title": "Migration & Launch Preparation",
    "phase3Desc": "Automated data migration with content optimization and 1:1 URL preservation. We test across browsers, devices, and load conditions so launch day is uneventful.",
    "phase3Highlight1": "Automated data migration",
    "phase3Highlight2": "Cross-browser testing",
    "phase3Highlight3": "Load testing & optimization",
    "phase3Highlight4": "Launch checklist preparation",
    "phase4Label": "Phase 4",
    "phase4Duration": "Weeks 11-12",
    "phase4Title": "Launch & Optimization",
    "phase4Desc": "Staged launch with gradual traffic migration and real-time monitoring. Full knowledge transfer, team training, and 30 days of post-launch performance tuning included.",
    "phase4Highlight1": "Staged launch with zero downtime",
    "phase4Highlight2": "Real-time performance monitoring",
    "phase4Highlight3": "Team training & documentation",
    "phase4Highlight4": "30-day optimization support"
  },
  "processWordpressHeadless": {
    "badge": "Proven Process",
    "titleHighlight": "Your 4-Phase Migration",
    "titleEnd": "to a Decoupled Architecture",
    "description": "Our process is designed to be transparent and seamless, ensuring a zero-downtime transition with your SEO equity fully preserved.",
    "phaseDurationLabel": "Phase Duration",
    "ctaText": "Ready to untangle your WordPress site?",
    "ctaButton": "Get My Migration Roadmap",
    "phase1Phase": "Phase 1",
    "phase1Duration": "Week 1",
    "phase1Title": "Audit & Strategy",
    "phase1Desc": "We analyze your existing site, plugins, and data structure to create a detailed migration roadmap. This includes performance audits, security assessments, and identifying technical debt.",
    "phase1Highlight1": "Complete site performance audit",
    "phase1Highlight2": "Plugin ecosystem analysis",
    "phase1Highlight3": "Data structure assessment",
    "phase1Highlight4": "Custom migration roadmap with timeline",
    "phase2Phase": "Phase 2",
    "phase2Duration": "Weeks 2-6",
    "phase2Title": "Frontend Build",
    "phase2Desc": "We develop your new, custom frontend using a modern stack (Next.js, React, TypeScript) while your current WordPress site remains live. No downtime, no disruption.",
    "phase2Highlight1": "Custom frontend development",
    "phase2Highlight2": "Component library creation",
    "phase2Highlight3": "Performance optimization from day one",
    "phase2Highlight4": "Modern stack implementation",
    "phase3Phase": "Phase 3",
    "phase3Duration": "Weeks 7-8",
    "phase3Title": "Content Sync & Integration",
    "phase3Desc": "We connect the new frontend to your WordPress database via the REST or GraphQL API and integrate any third-party services (CRM, ERP, payment gateways).",
    "phase3Highlight1": "WordPress API integration",
    "phase3Highlight2": "Third-party service connections",
    "phase3Highlight3": "Data synchronization setup",
    "phase3Highlight4": "Comprehensive testing",
    "phase4Phase": "Phase 4",
    "phase4Duration": "Weeks 9-10",
    "phase4Title": "Launch & Optimization",
    "phase4Desc": "We manage the go-live process with a comprehensive SEO checklist and monitor post-launch performance to ensure success. Includes team training and ongoing support.",
    "phase4Highlight1": "Zero-downtime launch strategy",
    "phase4Highlight2": "SEO migration checklist",
    "phase4Highlight3": "Performance monitoring",
    "phase4Highlight4": "Team training & documentation"
  },
  "secondaryCta": {
    "heading": "Not Sure Where to Start?",
    "description": "Book a free discovery call or send us a message. We'll help you find the right solution for your business.",
    "calLabel": "Book a Free Call",
    "contactLabel": "Send Us a Message"
  },
  "seoTrainingDetails": {
    "titleLine1": "Choose Your Training Program",
    "titleLine2": "From 1-Day Workshop to Full Certification",
    "subtitle": "By the end of training, your team will audit sites independently, ship performance fixes with confidence, and own the SEO roadmap, no more waiting on external consultants.",
    "certificateIncluded": "Certificate included",
    "bookThisTraining": "Book This Training",
    "pkg1Title": "Core Web Vitals Workshop",
    "pkg1Price": "$799",
    "pkg1Duration": "1 day (6h)",
    "pkg1Format": "On-site or Remote",
    "pkg1MaxParticipants": "Up to 8 participants",
    "pkg1Badge": "BEST VALUE",
    "pkg1CtaLabel": "Reserve Your Workshop",
    "pkg1Description": "After this one-day workshop, your team will measure, diagnose, and fix Core Web Vitals issues without outside help. Every exercise runs on your actual website. You leave with a prioritised optimisation roadmap and the skills to execute it immediately.",
    "pkg1Highlight1": "LCP: Cut Load Times & Hit the 2.5s Threshold",
    "pkg1Highlight2": "INP: Eliminate Slow Interactions Users Hate",
    "pkg1Highlight3": "CLS: Prevent Layout Shifts That Kill Conversions",
    "pkg1Highlight4": "Chrome DevTools: Identify & Fix Bottlenecks in Real-Time",
    "pkg1Highlight5": "Real User Monitoring: Track What Matters in Production",
    "pkg1Highlight6": "Hands-on Exercises on Your Live Website",
    "pkg1Highlight7": "Certificate of Completion",
    "pkg2Title": "Technical SEO for Developers",
    "pkg2Price": "$1,500 - $2,500",
    "pkg2Duration": "2 days (12h)",
    "pkg2Format": "On-site or Remote",
    "pkg2MaxParticipants": "Up to 12 participants",
    "pkg2Badge": "MOST POPULAR",
    "pkg2CtaLabel": "Enroll Your Dev Team",
    "pkg2Description": "After two days, your developers will build SEO into every sprint: managing crawl budgets, choosing the right rendering strategy, implementing structured data, and designing URL architectures that scale. No more SEO as an afterthought.",
    "pkg2Highlight1": "Everything in CWV Workshop",
    "pkg2Highlight2": "Crawl Budget: Stop Googlebot Wasting Resources",
    "pkg2Highlight3": "SSR vs CSR: Pick the Right Rendering for Each Page",
    "pkg2Highlight4": "Structured Data: Win Rich Results & Featured Snippets",
    "pkg2Highlight5": "Hreflang: Launch International Sites Without Cannibalisation",
    "pkg2Highlight6": "Log File Analysis: See Exactly How Search Engines Crawl You",
    "pkg2Highlight7": "URL Architecture That Scales to 100k+ Pages",
    "pkg2Highlight8": "Indexing & Canonicalisation: Eliminate Duplicate Content",
    "pkg2Highlight9": "30-Day Post-Training Mentorship",
    "pkg2Highlight10": "Certificate of Completion",
    "pkg3Title": "Enterprise SEO Program",
    "pkg3Price": "$3,500",
    "pkg3Duration": "3 days (18h)",
    "pkg3Format": "On-site, Remote, or Hybrid",
    "pkg3MaxParticipants": "Up to 20 participants",
    "pkg3CtaLabel": "Request Enterprise Program",
    "pkg3Description": "After three days, your entire department (devs, content, and analytics) will operate from a single SEO playbook. Your team ships faster, ranks higher, and measures what matters, without hiring more headcount.",
    "pkg3Highlight1": "Complete Technical SEO Curriculum (All Modules)",
    "pkg3Highlight2": "Content Strategy: Build Topic Clusters That Dominate SERPs",
    "pkg3Highlight3": "Analytics & Attribution: Prove SEO ROI to Leadership",
    "pkg3Highlight4": "Cross-Team Workflows: Align Devs, Content & Marketing",
    "pkg3Highlight5": "Custom Playbook Tailored to Your Tech Stack",
    "pkg3Highlight6": "Quarterly Follow-Up Strategy Session",
    "pkg3Highlight7": "Team Certification for All Participants"
  },
  "seoTrainingPage": {
    "step1Title": "Send Us Your Brief",
    "step1Desc": "Tell us about your team's skill level, tech stack, and SEO goals. We'll recommend the right program.",
    "step2Title": "We Customize Your Training",
    "step2Desc": "We prepare exercises using your actual codebase and tailor the curriculum to your team's gaps.",
    "step3Title": "Your Team Levels Up",
    "step3Desc": "Hands-on training with certificate, prompt library, and 30 days of follow-up mentorship.",
    "ctaHeading": "Need a Custom Program?",
    "ctaDescription": "Every team is different. Contact us to discuss your specific needs and requirements.",
    "calLabel": "Contact Us"
  },
  "services": {
    "headlessCmsTitle": "Headless CMS Development",
    "headlessCmsSubtitle": "Sanity • Contentful • Strapi",
    "headlessCmsDescription": "Build lightning-fast, scalable content management systems that separate frontend from backend for ultimate flexibility and performance.",
    "headlessCmsFeature1": "Multi-channel content delivery",
    "headlessCmsFeature2": "Real-time collaboration",
    "headlessCmsFeature3": "Custom content models",
    "headlessCmsFeature4": "API-first architecture",
    "headlessCmsStat": "Faster load times",
    "nextjsTitle": "Next.js Performance Optimization",
    "nextjsSubtitle": "React • SSR • Edge Computing",
    "nextjsDescription": "Optimize your Next.js applications for maximum speed, SEO performance, and user experience with advanced caching and rendering strategies.",
    "nextjsFeature1": "Server-Side Rendering (SSR)",
    "nextjsFeature2": "Static Site Generation (SSG)",
    "nextjsFeature3": "Edge computing optimization",
    "nextjsFeature4": "Core Web Vitals improvement",
    "nextjsStat": "Performance boost",
    "shopifyTitle": "Shopify Plus Integration",
    "shopifySubtitle": "E-commerce • Custom Storefronts",
    "shopifyDescription": "Create custom Shopify Plus storefronts with headless architecture for enterprise-level e-commerce solutions that convert.",
    "shopifyFeature1": "Custom checkout experiences",
    "shopifyFeature2": "Advanced product catalogs",
    "shopifyFeature3": "Multi-store management",
    "shopifyFeature4": "B2B wholesale portals",
    "shopifyStat": "Conversion increase",
    "aiTitle": "AI Automation Solutions",
    "aiSubtitle": "OpenAI • Machine Learning • Workflows",
    "aiDescription": "Integrate intelligent automation into your workflows with custom AI solutions that reduce manual work and increase efficiency.",
    "aiFeature1": "Content generation automation",
    "aiFeature2": "Customer support chatbots",
    "aiFeature3": "Data analysis & insights",
    "aiFeature4": "Workflow optimization",
    "aiStat": "Time saved",
    "enterpriseTitle": "Enterprise Architecture",
    "enterpriseSubtitle": "Scalability • Security • Reliability",
    "enterpriseDescription": "Design and implement enterprise-grade architecture solutions that scale with your business needs and maintain security standards.",
    "enterpriseFeature1": "Microservices architecture",
    "enterpriseFeature2": "Cloud infrastructure setup",
    "enterpriseFeature3": "Security implementation",
    "enterpriseFeature4": "Load balancing & CDN",
    "enterpriseStat": "Uptime guarantee",
    "monitoringTitle": "Performance Monitoring",
    "monitoringSubtitle": "Analytics • Real-time • Optimization",
    "monitoringDescription": "Monitor, analyze, and optimize your applications with real-time performance tracking and automated optimization suggestions.",
    "monitoringFeature1": "Real-time performance metrics",
    "monitoringFeature2": "Automated error tracking",
    "monitoringFeature3": "User experience analytics",
    "monitoringFeature4": "Performance optimization alerts",
    "monitoringStat": "Issue detection"
  },
  "servicesCta": {
    "heading": "Ready to Build Your Unfair Advantage?",
    "description": "It all starts with our Strategic Audit. For a flat fee, we'll give you the exact, prioritized roadmap you need to turn your website into a growth engine.",
    "check1Title": "A Data-Backed Roadmap",
    "check1Desc": "- No guesswork, just clear priorities.",
    "check2Title": "Uncover Hidden ROI",
    "check2Desc": "- Find the opportunities your competitors miss.",
    "check3Title": "The Blueprint for Velocity",
    "check3Desc": "- Your first step to building a true growth platform.",
    "bookAudit": "Book Your Strategic Audit",
    "viewServices": "View All Service Details",
    "featuredTitle": "Featured",
    "featuredTitleAccent": "Services",
    "featuredSubtitle": "Our most popular services for businesses looking to optimize performance and scale.",
    "deliverable": "Deliverable",
    "duration": "Duration",
    "price": "Price",
    "bookService": "Book This Service"
  },
  "servicesProcess": {
    "titleAccent": "Our Process:",
    "titleRest": "From Insight to Impact",
    "subtitle": "Our process is built on transparency and data, ensuring you have full visibility and confidence that every step is driving toward your business goals.",
    "step1Title": "The Audit & Roadmap",
    "step1Desc": "We don't guess, we measure. We start with a deep-dive audit to create a data-backed roadmap that aligns directly with your growth objectives.",
    "step1Detail1": "Establish Core Web Vitals baseline",
    "step1Detail2": "Map your customer data & event flows",
    "step1Detail3": "Identify API & infrastructure bottlenecks",
    "step1Detail4": "Run a full technical SEO crawl & analysis",
    "step2Title": "The Agile Build",
    "step2Desc": "You see progress every step of the way. We build in sprints on a staging environment, giving your team constant opportunities for feedback and validation.",
    "step2Detail1": "Private staging environment for previews",
    "step2Detail2": "Live A/B experiment testing",
    "step2Detail3": "Parallel tracking validation for data integrity",
    "step2Detail4": "Performance checks with every single deploy",
    "step3Title": "The Seamless Launch & Handoff",
    "step3Desc": "We manage a zero-downtime launch and equip your team with the tools and training to take full control of your new growth engine.",
    "step3Detail1": "Edge deployment with traffic validation",
    "step3Detail2": "Final, exhaustive SEO verification",
    "step3Detail3": "7-day post-launch performance audit",
    "step3Detail4": "Full handoff of monitoring dashboards & documentation",
    "whatWeDo": "What We Do"
  },
  "servicesWhyUs": {
    "titleAccent": "The Technical Edge",
    "titleRest": "Your Marketing Team is Missing",
    "subtitle": "We bridge the critical gap between complex engineering and marketing agility. This is how we deliver the results that other agencies can't.",
    "perfTitle": "True Performance Engineering",
    "perfDesc": "We don't just optimize images. We architect ISR/SSR strategies, eliminate CMS API latency, and engineer for sub-100ms TTFB so your marketing experiments run on a flawless baseline.",
    "translationTitle": "The Marketing & Tech Translation Layer",
    "translationDesc": "We're the rare team that speaks both languages. We understand how Feature Flags impact SEO, how to implement Posthog for true experimentation, and how to build for A/B testing without performance trade-offs.",
    "migrationTitle": "Zero-Loss SEO Migrations",
    "migrationDesc": "Our methodology preserves your PageRank with surgical precision. We use automated 301 redirects, hreflang validation, structured data migration, and pre/post-launch crawl analysis to ensure you only move up.",
    "transparencyTitle": "Radical Transparency & Observability",
    "transparencyDesc": "Every build ships with a real-time Core Web Vitals dashboard and a fully consistent tracking layer (GA4/Posthog/Meta). You see what we see, always."
  },
  "shopifyHeadlessWhatIs": {
    "title": "What is headless Shopify and how does it work?",
    "description": "Headless Shopify decouples your storefront from the Shopify backend. The Shopify Storefront API powers any frontend you want (Next.js, Hydrogen, mobile app, in-store kiosk) while Shopify Admin still handles checkout, inventory, and payments. You get total design freedom on top of a native shopify commerce engine that already runs at scale.",
    "pillar1Title": "Total Design Freedom",
    "pillar1Desc": "Build every pixel of your storefront with zero Shopify theme constraints and no Liquid debt.",
    "pillar2Title": "Sub-Second Page Speed",
    "pillar2Desc": "Static or SSR frontend on Next.js. Lighthouse 95+ on mobile and instant route transitions.",
    "pillar3Title": "Backend Security and EU Compliance",
    "pillar3Desc": "Transactional engine stays isolated, PCI DSS compliant, and out of reach of frontend attacks. EU hosting, cookies, and data residency reviewed on every build.",
    "pillar4Title": "Omnichannel and AI-Ready",
    "pillar4Desc": "One API feeds web, mobile, in-store POS, marketplaces, and 2026 agent commerce (Storefront MCP, Catalog MCP)."
  },
  "shopifyHeadlessComparison": {
    "title": "Classic Shopify",
    "titleHighlight": "vs. headless approach",
    "subtitle": "Choosing between the classic monolithic ecosystem and the headless approach with shopify is not obvious. Here are the technical differences that actually matter.",
    "classicLabel": "Classic Shopify (monolith)",
    "headlessLabel": "Shopify headless (decoupled)",
    "row1Label": "Architecture",
    "row1Classic": "Locked monolith. Frontend tied to the Shopify backend.",
    "row1Headless": "Decoupled and flexible. Frontend independent via API.",
    "row2Label": "Frontend customization",
    "row2Classic": "Restricted Liquid themes, limited customization.",
    "row2Headless": "Fullstack custom development (Next.js, Hydrogen, Remix).",
    "row3Label": "Retail and physical stores",
    "row3Classic": "Digital silo, separate POS integration.",
    "row3Headless": "Unified omnichannel for web, mobile, stores, and marketplaces.",
    "row4Label": "Integrations",
    "row4Classic": "Closed ecosystem via Shopify App Store.",
    "row4Headless": "API-first open, integrations without technical limits.",
    "row5Label": "Navigation speed",
    "row5Classic": "Standard average performance, Lighthouse 50-70.",
    "row5Headless": "Ultra-fast, Lighthouse 95+ guaranteed, sub-second FCP.",
    "row6Label": "Technical scalability",
    "row6Classic": "Limited at scale, accumulated technical debt.",
    "row6Headless": "Custom-built, proven scalability under traffic spikes.",
    "row7Label": "Costs & maintenance (TCO)",
    "row7Classic": "Recurring Shopify Plus subscription + apps + premium theme.",
    "row7Headless": "Higher upfront investment, controlled TCO over 3 years."
  },
  "shopifyHeadlessPricing": {
    "eyebrow": "Pricing 2026",
    "titleLine1": "Three headless tiers,",
    "titleLine2": "scoped and public",
    "subtitle": "Most US agencies hide their pricing. We publish the brackets, the timelines, and the exact scope. Pick your tier based on multi-region ambition and AI-readiness.",
    "plan1Title": "Essential",
    "plan1Description": "Single-locale Hydrogen storefront for DTC brands ready to leave Online Store 2.0 themes without multi-region complexity.",
    "plan1Price": "$32,000",
    "plan1Period": "USD • Project (6-8 weeks)",
    "plan1CtaLabel": "Start an Essential build",
    "plan1Highlight1": "Hydrogen + Oxygen single-locale storefront (EN or FR)",
    "plan1Highlight2": "Product, collection, and Customer Account API migration",
    "plan1Highlight3": "3 major app integrations (Klaviyo, Gorgias, Yotpo)",
    "plan1Highlight4": "Lighthouse target 90+ desktop, 80+ mobile (measured in prod)",
    "plan1Highlight5": "1 month of post-launch support (bugfix + perf)",
    "plan2Title": "Plus",
    "plan2Description": "Multi-locale build with Sanity CMS and advanced search. The tier most Shopify Plus clients land on.",
    "plan2Price": "$65,000",
    "plan2Period": "USD • Project (10-14 weeks)",
    "plan2CtaLabel": "Start a Plus build",
    "plan2Badge": "Most picked",
    "plan2Highlight1": "Everything in Essential",
    "plan2Highlight2": "Multi-locale (EN + 1 additional locale, expandable)",
    "plan2Highlight3": "Sanity CMS setup (product pages, landing pages, blog, banners)",
    "plan2Highlight4": "Algolia search or equivalent InstantSearch",
    "plan2Highlight5": "3 months of post-launch support (bugfix + perf + content ops)",
    "plan2Highlight6": "Initial EU/GDPR review (hosting, cookies, data residency)",
    "plan3Title": "Custom",
    "plan3Description": "Multi-region Shopify Plus with AI-ready architecture and public benchmarks. For brands building to win the next five years.",
    "plan3Price": "From $115,000",
    "plan3Period": "USD • Scoped (16+ weeks)",
    "plan3CtaLabel": "Scope a Custom build",
    "plan3Highlight1": "Everything in Plus",
    "plan3Highlight2": "Multi-region (Shopify Markets, currencies, tax, B2B)",
    "plan3Highlight3": "AI-ready architecture (Storefront MCP, Catalog MCP, agent commerce)",
    "plan3Highlight4": "Sanity structured content optimized for AI agents",
    "plan3Highlight5": "Public performance benchmarks co-published on eleva.com (with your sign-off)",
    "plan3Highlight6": "6 months of post-launch support (bugfix + perf + content ops)",
    "plan3Highlight7": "Full EU/GDPR review + cookie audit + data residency roadmap",
    "guarantee": "Q3 2026 cohort capped at 12 brands. Detailed quote and confidential audit before any commitment.",
    "bottomCtaText": "Not sure which tier fits your store?",
    "bottomCtaLabel": "Book a confidential audit"
  },
  "shopifyGrowthCeiling": {
    "headingStart": "Are You Hitting the",
    "headingHighlight": "Shopify Growth Ceiling?",
    "headingEnd": "Headless Is the Way Out",
    "subtitle": "64% of Shopify Plus merchants report that their theme and app stack actively limits growth past $5M ARR. The tools that got you here become the bottleneck that stalls you. Here's how the Growth Ceiling manifests for your teams, and how Headless eliminates it.",
    "selectRole": "Select a role",
    "problemLabel": "Problem:",
    "solutionLabel": "Headless Solution:",
    "marketingName": "Marketing Leader",
    "marketingHeadline": "When Your Brand is Bigger Than Your Theme.",
    "marketingDesc": "Your marketing team loses 15-20 hours per month fighting Liquid templates and rigid page builders. Meanwhile, your competitors ship campaigns in days while you wait weeks for a developer to tweak a section.",
    "marketingConstrainedUxProblem": "Constrained User Experience → Your theme dictates your UX, and 78% of shoppers say site experience influences whether they buy from a brand again.",
    "marketingConstrainedUxSolution": "Full creative control with a custom React frontend. Ship the journeys you design. No Liquid workarounds, no compromises.",
    "marketingPoorSeoProblem": "Poor SEO & Slow Speeds → Every 100ms of added load time costs you 1% in conversions. Most Shopify themes score below 60 on Lighthouse mobile.",
    "marketingPoorSeoSolution": "Guaranteed 95+ Lighthouse scores, edge rendering, and sub-800ms load times. SEO becomes a growth channel, not a liability.",
    "marketingInflexibleCheckoutProblem": "Inflexible Checkout Flow → You can't A/B test or optimize the checkout, where 70% of carts are abandoned.",
    "marketingInflexibleCheckoutSolution": "Full control over every step of the payment UX. Our clients cut cart abandonment by 18-25% within 60 days.",
    "marketingLimitedPersonalizationProblem": "Limited Personalization → You're leaving 10-30% of potential AOV on the table because real-time recommendation engines are nearly impossible to integrate with Liquid.",
    "marketingLimitedPersonalizationSolution": "Native integration with Algolia, Dynamic Yield, or Nosto. Our clients hit +23% AOV within 90 days of launch.",
    "technologyName": "Technology Leader",
    "technologyHeadline": "When Your Stack Creates More Problems Than It Solves.",
    "technologyDesc": "Your dev team spends 40%+ of their time on patches, workarounds, and fighting the Shopify theme layer. Every sprint, technical debt compounds, and the average Shopify Plus store runs 18+ apps, each a potential point of failure.",
    "technologyFragileIntegrationsProblem": "Fragile Integrations → Your 15-25 app patchwork for ERP, PIM, and CMS creates data sync failures that cost hours of debugging every week.",
    "technologyFragileIntegrationsSolution": "API-first architecture with centralized event pipelines. One source of truth, zero data discrepancies.",
    "technologyHighMaintenanceProblem": "High Maintenance Costs → The theme monolith means every small change risks breaking production. Average Shopify Plus stores spend $8K-15K/month on maintenance alone.",
    "technologyHighMaintenanceSolution": "A modular TypeScript codebase with CI/CD that cuts maintenance costs by up to 60%.",
    "technologyPoorDxProblem": "Poor Developer Experience (DX) → Your team ships 3x slower than they could because of Liquid's limitations, risky releases, and zero type safety.",
    "technologyPoorDxSolution": "Modern DX with Next.js, Storybook, and TypeScript that ships features 2-4x faster and kills entire categories of bugs.",
    "technologyVendorLockinProblem": "Vendor Lock-in → Your entire experience is locked into Shopify's ecosystem. Migrating your frontend would mean rebuilding everything from scratch.",
    "technologyVendorLockinSolution": "Real portability. Shopify stays your commerce engine. Your frontend is interchangeable. Swap frameworks or add new channels without touching your backend.",
    "businessName": "Business Leader",
    "businessHeadline": "When Your Platform Can't Keep Up With Your Ambition.",
    "businessDesc": "Every minute of downtime during a flash sale costs $10K-50K+ in lost revenue. Meanwhile, expanding to new markets takes months instead of weeks, and your TCO keeps climbing with every new app subscription.",
    "businessPeakTrafficProblem": "Failure During Peak Traffic → Your last Black Friday, the site slowed to a crawl at 2x normal traffic. One hour of downtime cost more than a month of hosting.",
    "businessPeakTrafficSolution": "Auto-scaling infrastructure on Vercel or Netlify that holds 99.99% uptime, even at 12x normal traffic.",
    "businessGlobalExpansionProblem": "Inefficient Global Expansion → Launching in a new market takes 3-6 months and requires duplicating your entire store, multiplying costs and complexity.",
    "businessGlobalExpansionSolution": "One backend, multiple frontend 'heads'. Launch a new localized storefront in 2-4 weeks, not months.",
    "businessSlowDeploymentsProblem": "Slow & Risky Deployments → Launching new features is a high-risk, all-or-nothing event. Your team freezes code for 2 weeks before every major release.",
    "businessSlowDeploymentsSolution": "Decoupled, atomic deployments with preview builds and instant rollbacks. Ship 10x more often with almost zero risk."
  },
  "shopifyHeadlessCalLabel": "Contact Us",
  "symptomsGrid": {
    "headingStart": "If These Symptoms Feel Familiar,",
    "headingHighlight": "It's Time for a Change.",
    "subtitle": "You built your business on a platform like WordPress or Shopify, but as you've scaled, the limitations have started to show. Your platform is no longer an asset; it's a bottleneck.",
    "slowLoadTitle": "Slow Load Times",
    "slowLoadDesc": "Your site is slow, especially with a large product catalog or high traffic, and it's killing your conversion rates and SEO rankings.",
    "clunkyCheckoutTitle": "Clunky Checkout Flow",
    "clunkyCheckoutDesc": "Your payment and checkout flow is rigid and outdated. You're losing customers at the most critical step of their journey.",
    "pluginChaosTitle": "Plugin & App Chaos",
    "pluginChaosDesc": "Your site is weighed down by a complex web of plugins or apps that create security risks, performance issues, and a constant fear of running updates.",
    "rigidDesignTitle": "Rigid, Outdated Design",
    "rigidDesignDesc": "Your marketing and design teams are frustrated. They can't build the unique, modern, and app-like experiences your brand deserves."
  },
  "techCloud": {
    "heading": "Technologies We Master"
  },
  "terms": {
    "title": "Terms of Service",
    "lastUpdated": "Last updated: February 28, 2026",
    "agreementTitle": "1. Agreement to Terms",
    "agreementContent": "By accessing or using the Eleva website (elevaseo.com) and our services, you agree to be bound by these Terms of Service. If you do not agree with any part of these terms, you may not access or use our services.",
    "servicesTitle": "2. Services",
    "servicesIntro": "Eleva provides web development, performance optimization, WordPress maintenance and security, SEO consulting, and related digital services. Our services include but are not limited to:",
    "servicesItem1": "Headless website builds (Next.js, Shopify, WordPress)",
    "servicesItem2": "Performance audits and optimization",
    "servicesItem3": "WordPress maintenance and security plans",
    "servicesItem4": "Technical SEO consulting and training",
    "servicesItem5": "AI-powered marketing training",
    "engagementTitle": "3. Service Engagements",
    "engagementIntro": "Each service engagement is governed by a separate Statement of Work (SOW) or service agreement that outlines:",
    "engagementItem1": "Scope of work and deliverables",
    "engagementItem2": "Timeline and milestones",
    "engagementItem3": "Pricing and payment terms",
    "engagementItem4": "Revision and feedback process",
    "engagementItem5": "Acceptance criteria",
    "engagementNote": "In case of conflict between these Terms and a specific SOW, the SOW shall prevail for that engagement.",
    "paymentTitle": "4. Payment Terms",
    "paymentItem1": "All prices are in USD unless otherwise specified",
    "paymentItem2": "Payment is due as specified in the applicable SOW or invoice",
    "paymentItem3": "Recurring services (maintenance, security) are billed monthly in advance",
    "paymentItem4": "Late payments may incur a 1.5% monthly interest charge",
    "paymentItem5": "We reserve the right to suspend services for overdue accounts",
    "ipTitle": "5. Intellectual Property",
    "ipOurContentTitle": "5.1 Our Content",
    "ipOurContentContent": "All content on this website, including text, graphics, logos, icons, images, and software, is the property of Eleva and is protected by intellectual property laws. You may not reproduce, distribute, or create derivative works without our written consent.",
    "ipClientTitle": "5.2 Client Deliverables",
    "ipClientContent": "Upon full payment, clients receive ownership of custom code and deliverables created specifically for their project. We retain the right to use general techniques, tools, and frameworks developed during engagements. Open-source components remain subject to their respective licenses.",
    "confidentialityTitle": "6. Confidentiality",
    "confidentialityContent": "Both parties agree to keep confidential any proprietary information shared during the course of a service engagement. This includes but is not limited to business strategies, technical architecture, analytics data, and customer information. This obligation survives the termination of any agreement.",
    "warrantiesTitle": "7. Warranties & Disclaimers",
    "warrantiesIntro": "Our services are provided \"as is\" and \"as available.\" While we strive for excellence, we do not guarantee:",
    "warrantiesItem1": "Specific search engine rankings or traffic results",
    "warrantiesItem2": "Uninterrupted or error-free website operation",
    "warrantiesItem3": "Specific revenue or conversion improvements",
    "warrantiesNote": "Performance metrics and projections provided in our audits are estimates based on industry data and our professional experience.",
    "liabilityTitle": "8. Limitation of Liability",
    "liabilityContent": "To the maximum extent permitted by law, Eleva shall not be liable for any indirect, incidental, special, consequential, or punitive damages, or any loss of profits, revenue, data, or business opportunities arising from your use of our services. Our total liability shall not exceed the total fees paid by you for the specific service giving rise to the claim.",
    "terminationTitle": "9. Termination",
    "terminationContent": "Either party may terminate a service engagement with 30 days written notice. In case of termination, the client is responsible for payment of all work completed up to the termination date. Monthly subscription services (maintenance, security) can be cancelled at any time with effect at the end of the current billing period.",
    "governingLawTitle": "10. Governing Law",
    "governingLawContent": "These Terms shall be governed by and construed in accordance with the laws of France. Any disputes arising from these Terms shall be subject to the exclusive jurisdiction of the courts of Paris, France.",
    "changesToTermsTitle": "11. Changes to Terms",
    "changesToTermsContent": "We reserve the right to modify these Terms at any time. Changes will be posted on this page with an updated revision date. Continued use of our services after changes constitutes acceptance of the modified Terms.",
    "contactTitle": "12. Contact",
    "contactContent": "For questions about these Terms, contact us at:"
  },
  "testimonials": {
    "heading": "What Marketing Teams Are Saying",
    "subtitle": "How we've empowered brands to unlock growth through composable architecture."
  },
  "valueProposition": {
    "headingPrefix": "The Smartest",
    "headingHighlight": "$199 You'll Invest",
    "headingSuffix": "in Your Platform",
    "paragraph1": "A full Headless build or migration is a significant investment. We make this $199 audit a mandatory first step because it protects both of us.",
    "paragraph2": "It ensures your future project is scoped correctly, the budget is accurate, and the final result is based on data, not guesswork. It is the foundation of a successful partnership and validates the feasibility of the project."
  },
  "whyChooseUs": {
    "heading": "The Experimentation Engine Your Brand Deserves.",
    "subtitle": "We build the technical foundation so your marketing team can focus on what they do best: driving growth. Our platforms are designed for agility, measurement, and market leadership.",
    "ctaHeading": "Ready to Unleash Your",
    "ctaHeadingBold": "Team's Potential",
    "ctaSubtitle": "Discover how a modern stack can transform your marketing workflow.",
    "ctaPrimary": "Start Your Performance Audit",
    "ctaSecondary": "View Case Studies",
    "livePerformanceMetrics": "Live Performance Metrics",
    "detailedMetrics": "Detailed Metrics",
    "testimonialQuote": "ElevaSEO gave our marketing team superpowers. We can now launch and measure experiments in a single afternoon, a process that used to take us a full quarter. This has been a complete game-changer for our growth.",
    "testimonialName": "Michael Chen",
    "testimonialRole": "Chief Marketing Officer, EdTech Platform",
    "pillarPerformanceHeadline": "Performance for Trustworthy Data",
    "pillarPerformanceCopy": "You can't trust your A/B test results if your website is slow. We build a sub-second performance baseline, ensuring that your analytics are accurate and your user experience is flawless. This is the bedrock of data-driven marketing.",
    "pillarCreativityHeadline": "Creativity Unleashed by a Composable Stack",
    "pillarCreativityCopy": "Your designers and marketers should never hear \"the CMS can't do that.\" By decoupling the frontend from best-in-class services like Contentful, Sanity, and Posthog, we give you complete creative freedom to build the exact experience your customers want.",
    "pillarPartnershipHeadline": "From Tech Bottleneck to Strategic Partner",
    "pillarPartnershipCopy": "We're not just developers; we're architects of your growth engine. We handle the technical complexity so you can out-maneuver your competition, reduce your time-to-market, and turn your website into your #1 marketing asset.",
    "metricLighthouseScore": "Lighthouse Score",
    "metricLighthouseContext": "guaranteed for reliable tests",
    "metricUptimeSla": "Uptime SLA",
    "metricUptimeSlaContext": "for consistent data capture",
    "metricAverageLcp": "Average LCP",
    "metricAverageLcpContext": "across all client sites",
    "metricDataAccuracy": "Data Accuracy",
    "metricDataAccuracyContext": "by eliminating tracking bugs",
    "metricMarketingBlockers": "Marketing Team Blockers",
    "metricMarketingBlockersContext": "developer dependencies removed",
    "metricCmsSpeed": "CMS Publishing Speed",
    "metricCmsSpeedContext": "faster with API-first CMS",
    "metricIntegrationOptions": "Integration Options",
    "metricIntegrationOptionsContext": "connect any marketing tool",
    "metricDesignFreedom": "Design Freedom",
    "metricDesignFreedomContext": "no template restrictions",
    "metricFeatureVelocity": "Feature Velocity",
    "metricFeatureVelocityContext": "faster ship times",
    "metricResponseTime": "Response Time",
    "metricResponseTimeContext": "direct Slack for marketers",
    "metricProjectOwnership": "Project Ownership",
    "metricProjectOwnershipContext": "we act as your tech leadership",
    "metricClientRetention": "Client Retention",
    "metricClientRetentionContext": "as growth partners",
    "tickerTimeToMarket": "Time to Market",
    "tickerTimeToMarketUnit": "faster",
    "tickerConversionLift": "Conversion Lift",
    "tickerConversionLiftUnit": "from A/B tests",
    "tickerCoreWebVitals": "Core Web Vitals",
    "tickerCoreWebVitalsUnit": "score",
    "tickerUptime": "Uptime",
    "tickerUptimeUnit": "%"
  },
  "wordpressBenefits": {
    "title": "What You Gain When You ",
    "titleHighlight": "Untangle WordPress",
    "performanceTitle": "Unhindered Performance",
    "performanceDesc": "Achieve guaranteed 95+ Lighthouse scores. Deliver a sub-second, app-like experience with a modern PWA and excellent Core Web Vitals.",
    "creativityTitle": "Total Creative Freedom",
    "creativityDesc": "Break free from theme and builder limitations (Elementor, Divi). Implement custom 3D configurators, animated transitions, and a frictionless checkout experience.",
    "velocityTitle": "Developer Velocity",
    "velocityDesc": "Empower your team with a modern stack (TypeScript, React, GraphQL). Enable true CI/CD, automated testing, and instant rollbacks.",
    "securityTitle": "Ironclad Security & Maintenance",
    "securityDesc": "Eliminate the most common WordPress attack vectors. Isolate your CMS and remove the risk of plugin vulnerabilities affecting your customer-facing site."
  },
  "wordpressFinalCta": {
    "title": "Ready to ",
    "titleHighlight": "Untangle",
    "titleEnd": " Your WordPress Site?",
    "description": "It starts with a 30-minute strategy call. No commitment, no sales pitch, just a senior engineer reviewing your site architecture, identifying the 3-5 bottlenecks killing your performance, and mapping a clear migration path with a timeline and fixed-price quote.",
    "cta": "Book My Free 30-Min Strategy Call"
  },
  "wordpressHeadlessPage": {
    "breakthroughHeading": "Proof: From",
    "breakthroughHighlight": "Plugin Chaos to Headless Clarity",
    "breakthroughDescription": "This e-commerce brand was stuck with a slow, plugin-heavy WooCommerce site. By going headless, they kept their store management backend and unlocked massive performance and conversion gains.",
    "metric1Value": "-90%",
    "metric1Label": "Load Time",
    "metric2Value": "+120%",
    "metric2Label": "Conversion Rate",
    "metric3Value": "10x",
    "metric3Label": "Faster Content Updates",
    "breakthroughQuote": "We were trapped in a cycle of patches and performance issues. Elevaseo didn't just rebuild our site—they liberated our team. Now we can finally focus on growth instead of maintenance.",
    "breakthroughAttribution": "— Head of E-commerce, TechFlow",
    "breakthroughCta": "Read the Full Case Study",
    "calLabel": "Contact Us"
  },
  "wordpressParadox": {
    "title": "The WordPress Paradox: ",
    "titleHighlight": "When Flexibility Becomes Fragility",
    "description": "The average WordPress site loads 22 plugins, each adding 0.5-2s of server response time. As your site grows, this ecosystem creates a slow, fragile, and expensive monolith that costs you traffic, revenue, and developer sanity. Do these symptoms sound familiar?",
    "point1": "Your 500+ page catalog takes 4-6 seconds to load because every request hits a MySQL database and runs through 30+ plugin hooks.",
    "point2": "You skip WordPress core updates for months because the last one broke WooCommerce checkout, and that outage cost you $12K in lost sales.",
    "point3": "72% of WordPress sites fail Core Web Vitals. Yours scores below 40 on mobile, and Google has already demoted you in search results.",
    "point4": "Your marketing team waits 2-3 weeks for a developer to build a landing page that competitors launch in hours with modern frameworks.",
    "point5": "Your developers spend 60% of their time on PHP patches and plugin conflicts instead of building features that drive revenue.",
    "point6": "98,000 WordPress plugin vulnerabilities were disclosed in 2023 alone. Every plugin you add is another attack surface for your customer data."
  },
  "wordpressSolution": {
    "title": "The Solution: ",
    "titleHighlight": "Keep the CMS, Unleash the Experience",
    "description": "We don't take away the WordPress dashboard your team knows and loves. We simply decouple it from a modern, high-performance frontend. Your team manages content and products in WordPress as always. We deliver it to your customers via a lightning-fast, secure, and infinitely flexible user interface.",
    "wordpressCmsLabel": "WordPress CMS",
    "wordpressCmsSubLabel": "Content & Commerce Engine",
    "apiLayerLabel": "REST / GraphQL API",
    "apiLayerSubLabel": "Data Connection",
    "nextjsFrontendLabel": "Next.js Frontend",
    "nextjsFrontendSubLabel": "React, TypeScript",
    "stripeLabel": "Stripe",
    "stripeSubLabel": "Payments",
    "klaviyoLabel": "Klaviyo",
    "klaviyoSubLabel": "Email Marketing",
    "vercelEdgeLabel": "Vercel Edge",
    "vercelEdgeSubLabel": "CDN & Caching",
    "analyticsLabel": "Analytics",
    "analyticsSubLabel": "GA4 / Events",
    "customerLabel": "Customer Experience",
    "customerSubLabel": "Lightning-fast & Secure",
    "edgeContentLabel": "Content",
    "edgeApiCallsLabel": "API Calls",
    "edgePaymentsLabel": "Payments",
    "edgeProfilesLabel": "Profiles",
    "edgeDeployLabel": "Deploy",
    "edgeEventsLabel": "Events",
    "edgeOptimizedLabel": "Optimized",
    "edgeInsightsLabel": "Insights",
    "pillStripe": "for payments",
    "pillKlaviyo": "for email",
    "pillVercel": "for CDN",
    "pillAnalytics": "for insights"
  },
  "wpMaintenanceCalLabel": "Book a Maintenance Call",
  "wpMaintenanceCta": {
    "headingLine1": "Every Day Without Maintenance",
    "headingLine2": "Is a Gamble.",
    "description": "13,000+ WordPress sites are hacked daily. Yours does not have to be one of them. Get proactive protection starting today. Plans begin at $79/month with a 14-day money-back guarantee.",
    "cta": "Get Peace of Mind Today"
  },
  "wpMaintenanceComparison": {
    "title": "DIY vs. Professional",
    "titleHighlight": "WordPress Maintenance",
    "subtitle": "Three options: DIY, generic managed wordpress maintenance like ThriveWP, or a dedicated Eleva engineer who actually knows your stack. Here's the side-by-side reality, including how we compare to premium hosts like WP Engine.",
    "manualLabel": "Manual Maintenance (You)",
    "proLabel": "Managed Service (Us)",
    "row1Label": "Updates",
    "row1Manual": "FTP login, manual core and plugin updates, hope nothing breaks.",
    "row1Pro": "Tested on staging, deployed safely. Automatic rollback if anything fails.",
    "row2Label": "Backups",
    "row2Manual": "Manual export via cPanel or host plugin. No encryption, no versioning.",
    "row2Pro": "Daily encrypted offsite backups, up to 365-day retention by plan, 1-click verified restore.",
    "row3Label": "Security",
    "row3Manual": "DIY vulnerability tracking with no real-time monitoring.",
    "row3Pro": "Daily scans, immediate CVE patching, WAF hardening, 24/7 threat blocking.",
    "row4Label": "Performance",
    "row4Manual": "Best-guess caching, image fixes, manual db cleanups.",
    "row4Pro": "Weekly NGINX tune-up, image pipeline, PHP optimization, Core Web Vitals tracking. Matching premium hosts like WP Engine.",
    "row5Label": "Time invested",
    "row5Manual": "5-10 hrs/month routine, more on bugs or emergency fixes.",
    "row5Pro": "0 hrs your side. Your maintainer handles it. Reports delivered automatically.",
    "row6Label": "Risk",
    "row6Manual": "Human error, downtime, no rollback. Solo against the white screen.",
    "row6Pro": "Guaranteed SLA, 24/7 monitoring, expert team on call. Fully covered."
  },
  "wpMaintenanceEeat": {
    "lastReviewedLabel": "Page last reviewed on",
    "authorBylinePrefix": "Written by",
    "authorName": "Bastien Allain",
    "authorRole": "Founder of ElevaSEO, WordPress & web performance specialist",
    "authorBio": "10 years industrializing WordPress maintenance for e-commerce and B2B platforms.",
    "linkedinLabel": "View LinkedIn profile",
    "sourcesTitle": "Sources & security watch",
    "sourcesIntro": "Statistics and best practices on this page come from:",
    "source1Label": "WPScan – WordPress CVE database",
    "source2Label": "Wordfence – WordPress attack reports",
    "source3Label": "Sucuri – Hacked Website Report",
    "source4Label": "Ponemon Institute – Cost of Data Breach"
  },
  "wpMaintenanceTestimonial": {
    "quote": "Since Eleva took over the maintenance of our WordPress site, we sleep peacefully. Tested updates, verified backups, response under 2h. We got 100% of our time back.",
    "name": "Client testimonial",
    "role": "Toulouse les Orgues"
  },
  "wpMaintenanceWhatIs": {
    "title": "What You Get with Our WordPress Maintenance Service",
    "description": "A wordpress maintenance service is an ongoing professional partnership that handles every technical task required to keep your website well-maintained, secure, and fast. We monitor your site 24/7, install tested updates weekly, run daily encrypted backups, and respond to incidents fast. Trusted by 50+ sites, our service turns your WordPress site from a liability into a revenue-generating asset.",
    "pillar1Title": "24/7 Security & Uptime Monitoring",
    "pillar1Desc": "We watch your site every minute, block hostile traffic at the WAF, and alert our team the second something breaks.",
    "pillar2Title": "Daily Cloud Backups",
    "pillar2Desc": "Encrypted, offsite, with one-click restore in under 15 minutes. Your data is safe even if your host disappears.",
    "pillar3Title": "Performance & Speed Optimization",
    "pillar3Desc": "Weekly tune-up of cache, images, database, and Core Web Vitals. Frontend speed that protects your search ranking.",
    "pillar4Title": "Core, Plugin & Theme Updates",
    "pillar4Desc": "Every WordPress core, plugin, and coreplugin update is tested on staging before production. Zero downtime, zero broken pages."
  },
  "wpMaintenancePlans": {
    "titleLine1": "Simple, Transparent",
    "titleLine2": "WordPress Maintenance Plans",
    "subtitle": "Every wordpress maintenance plan includes daily backups, uptime monitoring, and staging-tested updates. Pick the tier that matches your traffic. No lock-in, cancel anytime.",
    "guarantee": "All plans include a 14-day money-back guarantee. No lock-in, cancel anytime with 30 days notice. Additional backup storage billed at $49/TB/month beyond plan quota.",
    "bottomCtaText": "Running 5+ sites, a complex WooCommerce store, or need custom SLAs?",
    "bottomCtaLabel": "Get My Custom Quote",
    "frequencyMonthly": "Monthly",
    "frequencyAnnual": "Annual",
    "annualSavingsBadge": "1 month free",
    "plan1Title": "Essential",
    "plan1Price": "$79",
    "plan1Period": "/month",
    "plan1PriceAnnual": "$869",
    "plan1PeriodAnnual": "/year",
    "plan1Description": "Stop losing sleep over outdated plugins and missed backups. We handle every update, every scan, every backup, so you never wake up to a hacked site or a white screen of death.",
    "plan1CtaLabel": "Get Essential Protection",
    "plan1Highlight1": "WordPress Core & Plugin Updates (tested weekly on staging)",
    "plan1Highlight2": "Encrypted Daily Backups (up to 25 GB, 30-day retention, one-click restore)",
    "plan1Highlight3": "Uptime Monitoring (every 5 min, instant alerts)",
    "plan1Highlight4": "Monthly Security Scan (malware, blacklist, vulnerabilities)",
    "plan1Highlight5": "Monthly Performance Report (Core Web Vitals + uptime stats)",
    "plan1Highlight6": "Email Support + 1h technical assistance included/month (48h response, Mon-Fri)",
    "plan2Title": "Professional",
    "plan2Price": "$189",
    "plan2Period": "/month",
    "plan2PriceAnnual": "$2,079",
    "plan2PeriodAnnual": "/year",
    "plan2Badge": "MOST POPULAR",
    "plan2Description": "For sites that drive revenue. Downtime costs businesses an average of $5,600 per minute. This plan ensures your site stays fast, secure, and ranking, so you never lose a sale or a customer to a preventable outage.",
    "plan2CtaLabel": "Start with Pro",
    "plan2Highlight1": "Everything in Essential",
    "plan2Highlight2": "Staging Environment (every update tested before going live)",
    "plan2Highlight3": "Weekly Performance Optimization (target: sub-2s load time)",
    "plan2Highlight4": "Core Web Vitals Monitoring (protect your Google rankings)",
    "plan2Highlight5": "Database Optimization (weekly cleanup, zero bloat)",
    "plan2Highlight6": "Image Optimization Pipeline (auto-compress, WebP conversion)",
    "plan2Highlight7": "Priority Support (guaranteed 24h response, 7 days/week)",
    "plan2Highlight8": "Quarterly Technical Review (health audit, perf, security recommendations)",
    "plan2Highlight9": "2h of development included/month (small evolutions, hotfixes)",
    "plan2Highlight10": "Hacked site cleanup guarantee (free intervention if compromised)",
    "plan2Highlight11": "Extended Backups (up to 100 GB, 90-day retention, multi-cloud)",
    "plan3Title": "Enterprise",
    "plan3Price": "$549",
    "plan3Period": "/month",
    "plan3PriceAnnual": "$6,039",
    "plan3PeriodAnnual": "/year",
    "plan3Description": "For WooCommerce stores and high-traffic sites where every minute of downtime means lost revenue. White-glove protection with a dedicated team, guaranteed SLAs, and malware removal at no extra cost.",
    "plan3CtaLabel": "Book a Free Consult",
    "plan3Highlight1": "Everything in Professional",
    "plan3Highlight2": "24/7 Uptime Monitoring (every 60s, 99.9% SLA)",
    "plan3Highlight3": "Emergency Response (under 2h, guaranteed)",
    "plan3Highlight4": "WAF & Firewall Management (block SQL injection, XSS, DDoS)",
    "plan3Highlight5": "Malware Removal Guarantee (cleaned within 24h or it's free)",
    "plan3Highlight6": "CDN & Cache Management (global edge delivery)",
    "plan3Highlight7": "Monthly Development Hours (3h included, $120/h extra)",
    "plan3Highlight8": "Dedicated Account Manager (single point of contact)",
    "plan3Highlight9": "Custom SLA Agreement (tailored to your uptime requirements)",
    "plan3Highlight10": "Monthly Technical SEO Audit (404/301, Core Web Vitals, structured data)",
    "plan3Highlight11": "GitHub Versioning (change tracking + targeted rollback)",
    "plan3Highlight12": "Premium Backups (up to 500 GB, 365-day retention, geo-redundant)"
  },
  "wpMaintenanceProblems": {
    "title": "Is Your WordPress Site",
    "titleHighlight": "a Ticking Time Bomb?",
    "description": "Over 13,000 WordPress sites are hacked every single day. 49% of compromised sites were running outdated plugins or core (source: Sucuri). Here's what neglected wordpress website maintenance is costing you right now.",
    "pluginsTitle": "Outdated Plugins Open the Door",
    "pluginsDesc": "56% of WordPress vulnerabilities come from plugins. Every skipped update widens the attack surface. One bad plugin update can lock your site behind a white screen for hours.",
    "securityTitle": "Hacks & Data Breaches Pile Up",
    "securityDesc": "WordPress sites face 90,000 attacks per minute on average. Unpatched core, themes, and plugins are the #1 entry point. A single breach can expose your customer database and trigger compliance fines.",
    "performanceTitle": "Slow Load Times Kill Revenue",
    "performanceDesc": "A 1-second delay drops conversions by 7%. Database bloat, unoptimized images, and plugin conflicts push your Core Web Vitals into the red. Google notices, and your ranking drops.",
    "downtimeTitle": "Crashes on Cheap Hosting",
    "downtimeDesc": "Generic shared hosting like Bluehost or GoDaddy was never built for serious websites. Downtime costs businesses $5,600 per minute on average. Without monitoring, you find out from an angry customer.",
    "backupTitle": "Failed Backups, Lost Work",
    "backupDesc": "73% of businesses can't fully recover from a data loss event. Can you restore your site in under 30 minutes? Most WordPress sites have backup routines that are incomplete, untested, or missing entirely.",
    "developerTitle": "Hours Wasted on Tech Chores",
    "developerDesc": "Emergency freelancer calls cost $100-300/hour with no SLA. Without ongoing maintenance, every update is a gamble. You should be running your business, not babysitting plugins."
  },
  "wpMaintenanceSolution": {
    "headingLine1": "Your All-in-One",
    "headingLine2": "WordPress Maintenance Solution",
    "subtitle": "Our wordpress maintenance service covers every layer of your stack. From the frontend to the database, our wordpress solutions handle every weekly tune-up, every plugin update, every security patch. So you stop worrying and start growing.",
    "updatesTitle": "Safe, Weekly WordPress Updates",
    "updatesDesc": "Core, plugin, theme, and WooCommerce updates tested on staging every week before they touch production. If anything breaks, we roll back instantly with zero white screens and zero customer-facing downtime.",
    "backupsTitle": "Reliable, Verified Offsite Backups",
    "backupsDesc": "Encrypted daily backups stored on independent offsite infrastructure with 30 to 365 days of retention depending on your plan. We verify each backup weekly with a real restore test so the recovery works when you actually need it.",
    "uptimeTitle": "Guaranteed Uptime Monitoring",
    "uptimeDesc": "We check your site every 60 seconds from multiple regions. If anything goes down, our team gets alerted within a minute and starts fixing before your customers even notice the disruption.",
    "performanceTitle": "Frontend Speed & Core Web Vitals Tune-up",
    "performanceDesc": "Weekly frontend speed tune-up, image optimization, database cleanup, and continuous Core Web Vitals tracking. This proactive approach ensures your site loads lightning-fast, boosting user experience and SEO. The tangible wordpress performance gains reliably pay for the service month after month.",
    "securityTitle": "Hardened Security & Malware Protection",
    "securityDesc": "Daily vulnerability scans, immediate CVE patching, WAF tuning, and login hardening by our wordpress engineers. With expert support behind every patch, threats get blocked before they reach your site.",
    "reportsTitle": "Transparent Monthly Reports",
    "reportsDesc": "Every month, you receive a clear, digestible report. It summarizes updates applied, precise uptime percentage, detailed scan results, and all threats successfully blocked. This transparency offers undeniable proof your investment is actively working, giving you total peace of mind."
  },
  "wpMalwareCalLabel": "Book Emergency Cleanup",
  "wpMalwareCta": {
    "headingLine1": "Every Minute Counts.",
    "headingLine2": "Let's Clean Your Site Now.",
    "description": "The longer you wait, the worse the damage gets: traffic loss, Google blacklisting, customer data theft. Our WordPress experts intervene within 48 hours to restore a clean, secure site.",
    "cta": "Launch Emergency Cleanup"
  },
  "wpMalwarePlans": {
    "titleLine1": "Malware Removal Plans",
    "titleLine2": "Clean, Harden, Protect",
    "subtitle": "From emergency cleanup to 24/7 managed protection. Choose the level of intervention your business needs.",
    "bottomCtaText": "Already compromised? Every minute counts.",
    "bottomCtaLabel": "Get Emergency Help Now",
    "plan1Title": "Express Cleanup",
    "plan1Price": "499 EUR",
    "plan1Period": "one-time",
    "plan1Description": "Your site is hacked and you need it fixed fast. We scan, clean, and deliver a full report within 48 hours. Ideal for sites that need quick recovery.",
    "plan1CtaLabel": "Get Express Cleanup",
    "plan1Highlight1": "Full Malware & Backdoor Scan",
    "plan1Highlight2": "Manual File-by-File Cleanup",
    "plan1Highlight3": "Database Sanitization",
    "plan1Highlight4": "Google Blacklist Removal Request",
    "plan1Highlight5": "Detailed Forensic Report",
    "plan1Highlight6": "48-Hour Turnaround",
    "plan2Title": "Cleanup + Hardening",
    "plan2Price": "899 EUR",
    "plan2Period": "one-time",
    "plan2Badge": "BEST VALUE",
    "plan2Description": "Complete cleanup plus 40+ security hardening measures to prevent reinfection. Includes a 90-day guarantee: if malware returns, we clean again for free.",
    "plan2CtaLabel": "Get Full Protection",
    "plan2Highlight1": "Everything in Express Cleanup",
    "plan2Highlight2": "40+ Security Hardening Measures",
    "plan2Highlight3": "File Permissions Locked (644/755)",
    "plan2Highlight4": "XML-RPC & REST API Hardened",
    "plan2Highlight5": "2FA on All Admin Accounts",
    "plan2Highlight6": "Security Headers (HSTS, CSP)",
    "plan2Highlight7": "Brute Force Protection",
    "plan2Highlight8": "90-Day Reinfection Guarantee",
    "plan3Title": "Managed Protection",
    "plan3Price": "299 EUR",
    "plan3Period": "/month",
    "plan3Description": "Continuous monitoring and unlimited cleanups. We watch your site 24/7, patch vulnerabilities proactively, and respond to incidents before damage spreads.",
    "plan3CtaLabel": "Start Managed Protection",
    "plan3Highlight1": "Everything in Cleanup + Hardening",
    "plan3Highlight2": "24/7 Real-Time Monitoring",
    "plan3Highlight3": "Unlimited Malware Cleanups",
    "plan3Highlight4": "Proactive Vulnerability Patching",
    "plan3Highlight5": "Monthly Security Reports",
    "plan3Highlight6": "Priority Support (<2h Response)",
    "plan3Highlight7": "WordPress Core & Plugin Updates",
    "plan3Highlight8": "Daily Automated Backups"
  },
  "wpMalwareProblems": {
    "headingLine1": "An Infected Site Destroys",
    "headingLine2": "Your Business Silently",
    "subtitle": "Every minute your site stays infected, you lose traffic, customers, and revenue. The consequences of WordPress malware go far beyond a defaced page.",
    "revenueLossTitle": "Revenue Loss",
    "revenueLossDesc": "An infected site drives visitors away. Malicious redirects, spam popups, and browser security warnings divert your traffic straight to your competitors.",
    "revenueLossStat": "-60% Traffic",
    "blacklistTitle": "Google Blacklist",
    "blacklistDesc": "Google detects malware within hours and displays a red 'This site is dangerous' warning. Your site disappears from search results and your organic traffic collapses overnight.",
    "blacklistStat": "95% SEO Loss",
    "dataBreachTitle": "Data Breach",
    "dataBreachDesc": "Sophisticated malware exfiltrates your customers' personal data, credentials, and potentially payment information. A GDPR violation can cost up to 4% of your annual revenue.",
    "dataBreachStat": "GDPR Fine: 4% Revenue",
    "seoDropTitle": "SEO Rankings Drop",
    "seoDropDesc": "Japanese SEO spam, hidden redirects, and link injection destroy months or years of SEO work. Recovering your rankings after a hack takes 3 to 6 months minimum.",
    "seoDropStat": "3-6 Months Recovery",
    "reputationTitle": "Reputation Destroyed",
    "reputationDesc": "Your customers see security warnings, inappropriate content, or get redirected to malicious sites. Lost trust is the hardest to rebuild.",
    "reputationStat": "85% Don't Return",
    "reinfectionTitle": "Reinfection Risk",
    "reinfectionDesc": "Without professional cleanup, hidden backdoors survive updates and reinstalls. Your site gets reinfected within days, creating an endless cycle.",
    "reinfectionStat": "83% of Hacked CMS"
  },
  "wpMalwareProcess": {
    "headingLine1": "Our 6-Step",
    "headingLine2": "Cleanup Process",
    "subtitle": "A rigorous, proven protocol to eradicate every trace of malware and prevent reinfection. No shortcuts. We clean manually, file by file.",
    "scanTitle": "Forensic Scan & Analysis",
    "scanDesc": "We scan your entire site: files, database, cron jobs, and server logs. We identify the exact attack vector and map every infected file.",
    "isolationTitle": "Isolation & Removal",
    "isolationDesc": "Every malicious file is isolated then manually removed. We eliminate backdoors, injected scripts, web shells, and obfuscated code, including those hidden in legitimate files.",
    "databaseTitle": "Database Cleanup",
    "databaseDesc": "We inspect every database table to detect SQL injections, fraudulent admin accounts, modified options, and spam content. The database is deeply sanitized.",
    "restorationTitle": "File Restoration",
    "restorationDesc": "WordPress core files, themes, and plugins are reinstalled from clean official sources. We verify the integrity of every file by comparing against original checksums.",
    "hardeningTitle": "Security Hardening",
    "hardeningDesc": "Over 40 hardening measures: locked file permissions, XML-RPC disabled, security headers, brute force protection, 2FA, database prefix change, and hidden admin URL.",
    "monitoringTitle": "Post-Cleanup Monitoring",
    "monitoringDesc": "We monitor your site for 30 days after cleanup to detect any reinfection attempts. You receive a complete report with all actions taken and security recommendations."
  },
  "wpSecurityCalLabel": "Book a Security Audit",
  "wpSecurityCta": {
    "headingLine1": "Right Now, 30,000 WordPress Sites",
    "headingLine2": "Got Hacked Today.",
    "description": "The average breach costs $25,000+ in cleanup, lost revenue, and SEO rankings you spent years building. Google blacklists hacked sites within hours. Every day without protection is a gamble you do not need to take.",
    "cta": "Get Your Free Security Audit. Before Attackers Find What You Missed"
  },
  "wpSecurityPlans": {
    "titleLine1": "Security Plans",
    "titleLine2": "Stop Threats Before They Strike",
    "subtitle": "From one-time audits to 24/7 managed security. Choose the protection level your business needs.",
    "bottomCtaText": "Already compromised? Every minute counts.",
    "bottomCtaLabel": "Get Emergency Help Now",
    "plan1Title": "Security Audit",
    "plan1Price": "Free",
    "plan1Period": "",
    "plan1Description": "Get a complete vulnerability assessment in 48 hours. No credit card, no commitment. See exactly where your site is exposed and what to fix first.",
    "plan1CtaLabel": "Get My Free Audit",
    "plan1Highlight1": "Full Vulnerability Scan: Core, Plugins & Themes",
    "plan1Highlight2": "Risk Score Rated Critical / High / Medium / Low",
    "plan1Highlight3": "Executive Report You Can Share With Stakeholders",
    "plan1Highlight4": "Prioritized Fix List With Effort Estimates",
    "plan1Highlight5": "30-Minute Strategy Call With a Security Engineer",
    "plan2Title": "Security Hardening",
    "plan2Price": "$899",
    "plan2Period": "one-time + $199/mo monitoring",
    "plan2Description": "The average WordPress breach costs $25,000+ in cleanup and lost revenue. Hardening your site costs a fraction of that and stops 99% of automated attacks before they start.",
    "plan2CtaLabel": "Harden My Site",
    "plan2Highlight1": "Everything in Security Audit",
    "plan2Highlight2": "WAF Blocking 99.9% of Malicious Traffic",
    "plan2Highlight3": "40+ Hardening Measures Applied Manually",
    "plan2Highlight4": "2FA on Every Admin & Editor Account",
    "plan2Highlight5": "File Permissions Locked to 644/755",
    "plan2Highlight6": "XML-RPC & REST API Attack Surface Removed",
    "plan2Highlight7": "Brute Force Blocked After 3 Failed Attempts",
    "plan2Highlight8": "Security Headers (HSTS, CSP, X-Frame)",
    "plan2Highlight9": "Monthly Vulnerability Scanning & Patching",
    "plan3Title": "Managed Security",
    "plan3Price": "$1,500",
    "plan3Period": "/month",
    "plan3Badge": "RECOMMENDED",
    "plan3Description": "Sleep while we watch your site. 24/7 monitoring, guaranteed <2h incident response SLA, and a dedicated security engineer. If anything gets through, we fix it at no extra cost.",
    "plan3CtaLabel": "Start 24/7 Protection",
    "plan3Highlight1": "Everything in Security Hardening",
    "plan3Highlight2": "24/7 Real-Time Monitoring (Zero Gaps)",
    "plan3Highlight3": "Guaranteed <2h Incident Response SLA",
    "plan3Highlight4": "Malware Removed Free. Unlimited Cleanups",
    "plan3Highlight5": "DDoS Mitigation Up to 100Gbps",
    "plan3Highlight6": "SIEM Log Analysis & Threat Intelligence",
    "plan3Highlight7": "GDPR & PCI Compliance Reporting",
    "plan3Highlight8": "Quarterly Pen Tests by Certified Engineers",
    "plan3Highlight9": "Your Own Dedicated Security Engineer"
  },
  "wpSecuritySolution": {
    "headingLine1": "Multi-Layer",
    "headingLine2": "Security Architecture",
    "subtitle": "Six layers of protection working together so no single vulnerability can take your site down. Every layer is designed to prevent damage, not just detect it after the fact.",
    "wafTitle": "Web Application Firewall (WAF)",
    "wafDesc": "Stops SQL injection, XSS, and bot abuse at the edge, before malicious traffic ever reaches your server. Result: 99.9% of automated attacks never touch your site.",
    "hardeningTitle": "WordPress Hardening",
    "hardeningDesc": "40+ manual hardening measures eliminate the attack surface hackers rely on. No more exposed XML-RPC, default file permissions, or version leaks. Your site becomes a dead end for automated scanners.",
    "malwareTitle": "Malware Scanning & Removal",
    "malwareDesc": "Continuous file-integrity monitoring catches backdoors and injected code within minutes, not weeks. If malware is found, we trace the attack vector and eliminate it, preventing reinfection, not just symptoms.",
    "monitoringTitle": "24/7 Threat Monitoring",
    "monitoringDesc": "Every login attempt, file change, and database query is watched in real time. Suspicious activity triggers instant alerts so threats are neutralized before damage spreads, not discovered during your next audit.",
    "vulnerabilityTitle": "Vulnerability Management",
    "vulnerabilityDesc": "We identify vulnerable plugins, themes, and core versions before exploits go public. Patches are applied proactively so zero-day windows stay closed and your site never appears on attacker target lists.",
    "incidentTitle": "Incident Response (<2h SLA)",
    "incidentDesc": "If the worst happens, our team is on it within 2 hours, not 2 days. Full forensic analysis, complete cleanup, root-cause hardening, and a post-incident report so the same attack never works twice."
  },
  "wpSecurityThreats": {
    "headingLine1": "The Threats Are",
    "headingLine2": "Real and Relentless",
    "subtitle": "WordPress powers 43% of the web, and 90,000+ attacks hit WordPress sites every single minute. These are the threats targeting your site right now.",
    "pluginVulnsTitle": "Plugin Vulnerabilities",
    "pluginVulnsDesc": "97% of WordPress vulnerabilities originate from plugins and themes. One unpatched plugin is all it takes. Attackers scan for it automatically and exploit it within hours of disclosure.",
    "pluginVulnsStat": "97% of WP vulns",
    "bruteForceTitle": "Brute Force & Weak Passwords",
    "bruteForceDesc": "8% of WordPress hacks succeed through weak or reused passwords. Botnets cycle through billions of combinations 24/7. If your login page is unprotected, access is a matter of when, not if.",
    "bruteForceStat": "16B+ attempts/year",
    "sqlXssTitle": "SQL Injection & XSS",
    "sqlXssDesc": "Injection attacks remain the #1 web attack vector worldwide. A single vulnerable form field lets attackers dump your entire database, customer emails, passwords, payment data, in seconds.",
    "sqlXssStat": "#1 OWASP threat",
    "malwareTitle": "Malware & Hidden Backdoors",
    "malwareDesc": "30,000+ WordPress sites are hacked every single day. Attackers plant hidden backdoors that survive theme updates, plugin reinstalls, and even manual cleanups, reinfecting your site weeks later.",
    "malwareStat": "30K+ sites hacked/day",
    "ransomwareTitle": "Ransomware & Defacement",
    "ransomwareDesc": "Attackers encrypt your files or replace your homepage with spam. Google blacklists your domain within hours, wiping out your SEO rankings and sending customers to your competitors.",
    "ransomwareStat": "$1.85M avg breach cost",
    "privilegeTitle": "Privilege Escalation",
    "privilegeDesc": "A low-level subscriber account is all attackers need. They exploit role vulnerabilities to gain full admin access, then install crypto miners, redirect traffic, or exfiltrate your customer data silently.",
    "privilegeStat": "39% of breaches"
  },
  "wordpressHubPage": {
    "badge": "WordPress Services",
    "heroTitleLine1": "WordPress, hardened",
    "heroTitleLine2": "and out of your way",
    "heroDescription": "We keep WordPress sites fast, secure, and updated so your team can focus on content and growth, not on plugin alerts at 2 AM.",
    "heroCta": "Book a discovery call",
    "trustItem1": "24/7 monitoring",
    "trustItem2": "Senior engineers, no outsourcing",
    "trustItem3": "WooCommerce ready",
    "trustItem4": "Month-to-month plans",
    "servicesHeading": "Three services, one mission",
    "servicesSubtitle": "Each engagement is scoped to a specific WordPress problem. Pick the one that matches where you are right now.",
    "service1Title": "WordPress Maintenance",
    "service1Description": "Proactive core, theme, and plugin updates with staging-tested deployments, daily backups, and 24/7 uptime monitoring.",
    "service1Bullet1": "Daily off-site backups",
    "service1Bullet2": "Staging-tested updates",
    "service1Bullet3": "Performance monitoring",
    "service1Bullet4": "Monthly health reports",
    "service2Title": "Security Hardening",
    "service2Description": "Application-level security: edge WAF, file integrity monitoring, authentication hardening, vulnerability patching, and incident response.",
    "service2Bullet1": "Edge WAF deployment",
    "service2Bullet2": "File integrity monitoring",
    "service2Bullet3": "Vulnerability patching",
    "service2Bullet4": "Sub-2h incident response SLA",
    "service3Title": "Malware Removal",
    "service3Description": "Emergency cleanup with forensic analysis, complete malware removal, database sanitization, and a 90-day reinfection guarantee.",
    "service3Bullet1": "24-48h cleanup",
    "service3Bullet2": "Forensic analysis report",
    "service3Bullet3": "Database sanitization",
    "service3Bullet4": "90-day reinfection guarantee",
    "methodHeading": "How we work",
    "methodSubtitle": "Same playbook every time. No improvisation.",
    "step1Title": "Audit",
    "step1Description": "We baseline your WordPress install: core version, plugin and theme inventory, vulnerabilities, performance, backups, and entry points.",
    "step2Title": "Stabilize",
    "step2Description": "We patch known vulnerabilities, restore reliable backups, and deploy monitoring before touching production.",
    "step3Title": "Operate",
    "step3Description": "Ongoing patching, monitoring, and reporting. You always have admin access. Every action is logged and auditable.",
    "step4Title": "Improve",
    "step4Description": "Quarterly reviews to retire unused plugins, optimize performance, and reduce attack surface as your stack evolves.",
    "ctaHeading": "Ready to hand off WordPress operations?",
    "ctaDescription": "Tell us about your stack and we'll recommend the right service mix. No commitment required.",
    "calLabel": "Book a WordPress call"
  },
  "trainingHubPage": {
    "badge": "Expert Training",
    "heroTitleLine1": "Workshops that ship",
    "heroTitleLine2": "real outcomes",
    "heroDescription": "Practical AI and SEO workshops for teams that want capability, not slideware. Customized to your stack, delivered by senior practitioners, with 30 days of follow-up mentorship.",
    "heroCta": "Book a training call",
    "trustItem1": "Customized to your stack",
    "trustItem2": "Hands-on exercises",
    "trustItem3": "30-day async mentorship",
    "trustItem4": "Remote or on-site",
    "servicesHeading": "Two programs, one philosophy",
    "servicesSubtitle": "Build internal capability with workshops your team can apply on Monday morning, not theoretical content they will forget.",
    "service1Title": "AI for Marketers",
    "service1Description": "Prompt engineering, content automation, AI-assisted SEO, and quality control frameworks for marketing and content teams.",
    "service1Bullet1": "ChatGPT, Claude, Midjourney",
    "service1Bullet2": "50+ prompt library",
    "service1Bullet3": "Industry-tailored exercises",
    "service1Bullet4": "Brand voice at scale",
    "service2Title": "Technical SEO",
    "service2Description": "Core Web Vitals, structured data, JavaScript rendering, crawl budget, and SEO-correct front-end patterns for developers.",
    "service2Bullet1": "Hands-on Lighthouse coaching",
    "service2Bullet2": "Schema markup deep-dive",
    "service2Bullet3": "Crawl budget optimization",
    "service2Bullet4": "Stack-specific examples",
    "methodHeading": "How a session runs",
    "methodSubtitle": "Same structure for both programs. Tweaked to your stack and team level.",
    "step1Title": "Discover",
    "step1Description": "We assess each participant's current level and audit a sample of your code or content workflow before designing the curriculum.",
    "step2Title": "Workshop",
    "step2Description": "Live session with hands-on exercises using your real stack. Breakout tracks for mixed-level groups. Recording optional.",
    "step3Title": "Library",
    "step3Description": "Each participant leaves with a prompt or audit library, a practical guide, and templates ready to deploy in their daily work.",
    "step4Title": "Mentor",
    "step4Description": "30 days of async support via a dedicated Slack channel. Closing review call to consolidate learnings and unlock next steps.",
    "ctaHeading": "Ready to upskill your team?",
    "ctaDescription": "Tell us about your team's current level and goals. We'll recommend the right format and customize the curriculum.",
    "calLabel": "Book a training call"
  },
  "buildsHubPage": {
    "badge": "Headless Builds",
    "heroTitleLine1": "Headless commerce,",
    "heroTitleLine2": "built to convert",
    "heroDescription": "Custom Shopify Hydrogen and WordPress Headless builds with Next.js. SEO-preserving migrations, 95+ Lighthouse scores, and a back-office your team already knows.",
    "heroCta": "Book a discovery call",
    "trustItem1": "Lighthouse 95+ guaranteed",
    "trustItem2": "Sub-1.5s load times",
    "trustItem3": "SEO-preserving migrations",
    "trustItem4": "Editor-friendly back-office",
    "servicesHeading": "Two stacks, one rigor",
    "servicesSubtitle": "Whether you sell on Shopify or publish on WordPress, we deliver a decoupled architecture that ships faster and converts more.",
    "service1Title": "Shopify Headless",
    "service1Description": "Custom Hydrogen or Next.js storefronts on Shopify, integrated with the headless CMS of your choice and tuned for conversion.",
    "service1Bullet1": "Next.js or Hydrogen",
    "service1Bullet2": "Sanity, Contentful or Storyblok",
    "service1Bullet3": "PostHog and GA4 tracking",
    "service1Bullet4": "ISR and edge caching",
    "service2Title": "WordPress Headless",
    "service2Description": "Convert WordPress or WooCommerce to a headless Next.js front-end while editors keep wp-admin and SEO is preserved end-to-end.",
    "service2Bullet1": "REST API or WPGraphQL",
    "service2Bullet2": "Editors keep wp-admin",
    "service2Bullet3": "URL redirect mapping",
    "service2Bullet4": "Lighthouse 95+ guarantee",
    "methodHeading": "How we ship a build",
    "methodSubtitle": "Discovery, architecture, sprints, launch. Every step documented.",
    "step1Title": "Audit",
    "step1Description": "Paid Performance & Strategy Audit to scope the build precisely: catalog, integrations, content model, performance baseline.",
    "step2Title": "Architect",
    "step2Description": "We design the stack, content model, redirect map, and tracking plan before writing a single line of front-end code.",
    "step3Title": "Build",
    "step3Description": "Agile sprints with weekly demos. SEO, performance, and accessibility are reviewed inside every pull request.",
    "step4Title": "Launch & monitor",
    "step4Description": "Pre/post-launch crawl comparison, Core Web Vitals monitoring, and an optional retainer for ongoing iterations.",
    "ctaHeading": "Ready to scope your headless build?",
    "ctaDescription": "Tell us about your platform, traffic, and goals. We'll recommend the right stack and the right starting point.",
    "calLabel": "Book a discovery call"
  }
}
